The Complete Guide to 2025 Social Media Holidays for Brands

One of the secrets to superior social media marketing for brands of all shapes and sizes is finding the right context for your content. Social media “holidays” are a really fun way to join existing conversations about your audience or industry but it can be difficult to find a complete social media calendar that lists every single social media holiday that could be germane to your business. We’ve solved that problem for you with the single most complete calendar of 2025 social media holidays for brands to utilize throughout the year!

At Nuera, we’ve utilized a number of these holidays to provide a compelling context for the social media content we produce for our clients. Unlike other 2025 social media holiday calendars, we’ve included our own context, resources to utilize, and the hashtags for each social media holiday. Let’s dive in!

Monthly Social Media Observances in January

Financial Wellness Month
Many people reevaluate their finances at the beginning of the new year and this month affords financial brands the opportunity to provide tips and insights on how to become more fiscally responsible. This list of tips from Rocket is especially helpful! #financialwellnessmonth

International New Year’s Resolution Month for Businesses
New Year’s resolutions are all over social media in the first days of the new year and this observance allows businesses to provide an overarching mission statement, a list of goals for the new year, and a built-in context for explaining how they help customers achieve their own New Year’s resolutions. #newyearsresolution

National Blood Donor Month
Highlighting your team giving back to the community will always engender your brand or business to your audience and donating blood is not only helpful but universally appreciated. Consider hosting a blood drive or having team members donate and then post photos/videos to help encourage others to donate. American Blood Centers has provided a helpful guide on how your brand can help promote this important month on social media!  #NationalBloodDonorMonth

National Mentoring Month
National Mentoring Month is focused on promoting the mentorship of youths in the United States and provides a great opportunity to highlight both your team or individuals on your team who work with kids in a mentorship capacity. This month was started by MENTOR and they have some great tips on how to get involved! #MentorMonth

National Hobby Month
This is a fairly self-explanatory but ultimately really fun month for brands to showcase either their team’s hobbies or their products that appeal to hobbyists. There’s a great history of the holiday with more information here. #NationalHobbyMonth

National Thank You Month
There’s never a bad time to tell your customers or your team how much you appreciate them and this month gives you that built-in context. This month starts off a new year so you can use it as a chance to reflect on what you’re thankful for from the previous year! #gratitude

National Candy Month
It may seem like every month should be National Candy Month but it officially falls in January! You’d be hard-pressed to find people who don’t like candy and this provides a good opportunity to ask your audience about their favorite candy! #NationalCandyMonth

Teen Driving Awareness Month
We’ve commemorated this month in the past for one of our law firm clients and it’s a great way to share some tips for keeping teens safe on the road. While most of them are obvious, you can find some great tips to share from Kars 4 Kids. #TeenDrivingAwareness

January 2025 Social Media Holidays

JAN 01

New Year’s Day
Start the new year off with a bang by wishing your audience a happy new year! #NewYearsDay

National Hangover Day
A great opportunity to share some hangover cures or brunch content that are ALWAYS shareable. #NationalHangoverDay

JAN 02

Science Fiction Day
Celebrate all things sci-fi! #ScienceFictionDay

National Personal Trainer Day
If you own a gym then this is a great chance to acknowledge the hard work of your personal trainers! #PersonalTrainerDay

JAN 03

International Mind-Body Wellness Day
The Mental Health Association in Delaware has a great history of this day and some insight on how to celebrate it on your social media channels. #mindbodywellness

Festival of Sleep Day
Your audience is probably going to need to catch up on some sleep after New Year’s festivities so this is a great way to share some sleeping tips! #FestivalofSleep, #SleepDay

JAN 04

National Trivia Day
If you have compelling facts or figures about your business or your industry then this is the day to share it! #NationalTriviaDay

National Spaghetti Day
Mamma Mia! If you have spaghetti on the menu at your restaurant then this is basically your Super Bowl! #NationalSpaghettiDay

JAN 05

National Keto Day
The keto diet remains popular in 2025 and health food stores and gyms can promote both healthy lifestyles and diets! Hip2Keto has a few examples of potential deals and freebies to offer here. #NationalKetoDay

Golden Globes
The Oscars’ second cousin returns with a great opportunity to engage your audience by asking them to share their awards night predictions! You can find the official website for the ceremony here. #GoldenGlobes

JAN 06

National Bean Day
A day for the purveyors of beans, this is a great day to show off the bean-filled dish at your Mexican restaurant! Here are some bean facts from A Legume a Day you didn’t know you needed! #NationalBeanDay

National Cuddle Up Day
Did you know that some scientist somewhere once said cuddling increases life expectancy? No? Well, they probably did. This day is about comfort so it’s a great opportunity to show off bedding, pillows, and sheets! Plus, your friends and ours at HGTV have a fun story about this day to share! #NationalCuddleDay

JAN 07

National Tempura Day
Have tempura on the menu at your restaurant? Show it off here! #NationalTempuraDay

JAN 08

National Bubble Bath Day
Give your audience a bit of the bubbly with some content about your bath products! #BubbleBathDay

National Winter Skin Relief Day
Cold winters can ravage a person’s skin so today is the day to share skincare and beauty products! The fine folks at Jamaica Hospital Medical Center have compiled some helpful tips to share here as well! #winterskinreliefday

JAN 09

National Law Enforcement Appreciation Day
Celebrate the boys in blue with a note of appreciation or a post about an employee who once served in law enforcement. #NationalLawEnforcementAppreciationDay

National Shop For Travel Day
People like being prepared before they travel and this is the day to share the products that you think are essential for the experience! It’s also a great opportunity for any travel-related business to find context for an overtly salesy post or discount! #ShopForTravelDay

JAN 10

National Cut Your Energy Costs Day
If you work in an industry like HVAC, then this is a great day to share tips on how people can lower their energy bills. This post we wrote and shared for our clients at Ocean State performed particularly well on social media! #CutYourEnergyCosts

JAN 11

National Milk Day
If you work in an industry like HVAC, then this is a great day to share tips on how people can lower their energy bills. This post we wrote and shared for our clients at Ocean State performed particularly well on social media! #CutYourEnergyCosts

National Human Trafficking Awareness Day
This day should be used to spread awareness and facts about human trafficking. The WearBlue campaign asks people to wear blue to show their support which is something you can do with your team. #WearBlueDay

JAN 12

National Pharmacists Day
Pharmacists can be real…wait for it…pills 364 days a year but THIS is your day! Pharmacies can highlight some of their best and brightest behind the counter! #PharmacistsDay

Work Harder Day
This day is all about motivation so share what makes you and your team more motivated or provide some inspiration for your customers! Luckily for you, we’ve got a great list of motivational quotes about hard work you can find here.

JAN 13

National Sticker Day
This has the potential to be a really…sticky…post with your audience if you can show off some of your brand’s own stickers! #NationalStickerDay

JAN 14

National Shop For Travel Day
People like being prepared before they travel and this is the day to share the products that you think are essential for the experience! It’s also a great opportunity for any travel-related business to find context for an overtly salesy post or discount! #ShopForTravelDay

JAN 15

National Bagel Day
Who doesn’t love a bagel? This is a great holiday for restaurants to show off their tastiest bagels! #NationalBagelDay

National Hat Day
Check ya head and post deals or discounts on the best hats you have in stock! #NationalHatDay

JAN 16

International Hot & Spicy Food Day
A day for the restaurants that serve up the spice with food that kicks! #HotAndSpicyFoodDay

Get To Know Your Customers Day
Who are all these people engaging with your content? Ask them to share information about themselves in the comments by asking their thoughts on your business or industry. Another great option is to share testimonials from very happy customers! #GetToKnowYourCustomersDay

JAN 17

Customer Service Day
Share content about your commitment to service and make it a point to compliment the customer service employees on the front lines! #CustomerServiceDay

Museum Selfie Day
Museums can use this day to ask their guests to show off selfies of themselves in the museum. Consider adding a contest element to this to increase engagement! #MuseumSelfieDay

JAN 18

National Gourmet Coffee Day
Definitely share this content in the morning and consider offering specials on your very best cup of coffee! #NationalGourmetCoffeeDay

National Use Your Gift Card Day
This day should remind people that a) they have a gift card and b) you sell gift cards! Be sure to link to your gift card page on this post! #UseYourGiftCard

JAN 19

Good Memory Day
An opportunity to share some of your fondest memories at your business! #GoodMemoryDay

JAN 20

Martin Luther King Jr. Day
A day for honoring the late Dr. Martin Luther King. There are many quotes that speak to everyone from Dr. King and you can share from this list. #MLKDAY

International Day of Acceptance
This is a day dedicated to acceptance of those with disabilities. Accord has a great history of the day you can find here. #IDOA

JAN 21

National Grandma Day
Show your appreciation for the greatness of grandmas today and share gift ideas you think grandmas would enjoy! #GrandmaDay

JAN 22

National Hot Sauce Day
Even if you don’t sell hot sauce, this is a great opportunity to showcase team unity with something fun like a Hot Sauce Challenge! Here’s a great resource for how to do well in a #HotSauceChallenge!

JAN 23

National Pie Day
There are few things more delicious than pie and today is your day to show off everything from apple to chocolate pecan. Include a recipe for maximum shareability! #NationalPieDay

JAN 24

International Day of Education
This day celebrates the importance of education across the globe and is a great opportunity to talk about its importance to your business. Champion a teacher or an institution and consult this history of the day from UNESCO! #EducationDay

National Compliment Day
Show your team and your customers some love with a heartfelt compliment! #NationalComplimentDay

JAN 25

Opposite Day
IT IS A REAL THING! We would never recommend you throw shade at a competitor but you can use this day to illustrate the diametric difference between your business and everyone else. #oppositeday

National Fish Taco Day
Show off the ocean of flavor contained in your (undoubtedly delicious) fish tacos! #NationalFishTacoDay

JAN 26

International Environmental Education Day
Take this opportunity to share some facts about the environment. Make it specific to what you do but this info shared by the World Wildlife Fund should be a good start! #EnvironmentalEducationDay

JAN 27

National Chocolate Cake Day
Let them eat cake on your social media profiles! #NationalChocolateCakeDay

Better Business Communication Day
Communication is the cornerstone of every successful business and this is a day to acknowledge the folks on your team that communicate your message! #BetterBusinessCommunicationDay

JAN 28

Data Privacy Day
Data privacy is always a relevant topic and this affords you an opportunity to share helpful hints like this for how your audience can keep their data safe. #DataPrivacyDay

National Plan For Vacation Day
This is another great day for businesses in both the travel and hospitality industries to share content about their value proposition. Consider including planning tips like this from Practical Wanderlust! #PlanForAVacationDay

JAN 29

Bubble Wrap Appreciation Day
The bubble wrap doesn’t get a lot of appreciation but neither do folks in shipping. This is a great opportunity to highlight some of the people that help ship your products with photos of them holding bubble-wrapped packages! #BubbleWrapAppreciationDay

Chinese New Year
This is the first day of the new year in China! Here’s a great history of Chinese New Year from the Museum of World Treasures. #ChineseNewYear

JAN 30

National Croissant Day
Share photos of fresh, flaky croissants to have your audience salivating before breakfast! #NationalCroissantDay

JAN 31

Backwards Day
Well, we’re finally at a loss for one. We would recommend sharing tips about what NOT to do in your industry. #BackwardsDay

National Fun at Work Day
Show off your team enjoying themselves in the workplace with something fun! #NationalFunAtWorkDay

Monthly Social Media Observances in February

Black History Month
Also known as African-American History Month, this month celebrates the achievements of African Americans. The Black History Month theme of 2025 is African Americans in Labor for which there are plenty to celebrate throughout the month! You can learn more about this year’s theme at this helpful link from Smithsonian. #BlackHistoryMonth

American Heart Month
More than 600,000 Americans die from heart disease every year and this month was started to spread awareness of how we can all be more #hearthealthy. This is a great opportunity for brands to share either facts or tips for how your audience can take better care of their heart. If you’re looking to help spread awareness, the CDC has some helpful toolkits you can consult! #OurHearts

Relationship Wellness Month
Valentine’s Day is this month but brands can use the 13 days before to share advice, gift guides, and Valentine’s Day ideas for Relationship Wellness Month. If you’ve got something that would make a perfect gift for Valentine’s Day then this is the context for which to share it! #RelationshipWellness

National Mentoring Month
National Mentoring Month is focused on promoting the mentorship of youths in the United States and provides a great opportunity to highlight both your team or individuals on your team who work with kids in a mentorship capacity. This month was started by MENTOR and they have some great tips on how to get involved! Hashtags: #MentorMonth

Vegan Cuisine Month
There are few audiences more engaged on social media than vegans which we’ve learned through our work with health food clients. Veganism is more than just a diet as it encompasses an entire lifestyle so now is your chance to share your vegan food items, some of the health benefits of veganism, and more! #VeganCuisineMonth

Canned Food Month
This is a great opportunity to showcase your company and team’s giving spirit! Local food banks are always in need of canned food and this is a great opportunity to do some good while also generating some wonderful social media content for your company! Feeding America has a great guide to what canned food works best for donations here. #CannedFoodMonth

February 2025 Social Media Holidays

FEB 01

National Dark Chocolate Day
Do you have scrumptious dark chocolate somewhere on your menu? This is your day to serve it up to your audience! #NationalDarkChocolateDay

FEB 02

National Dark Chocolate Day
This holiday has a lot of potential for some really fun content. True story: we once ran a grill promotion with the hashtag #PunxsatawneyGrill. Now, lightning can only strike once when it comes to genius-level bad hashtags so consider having your team make their own prediction or have something in the queue about six more days of winter. For additional context, consult this history of Groundhog Day. #GroundhogDay

National River Day
There are so many beautiful rivers across the world so this represents an opportunity for outdoor outfitters/sporting goods stores to show off their products that lend themselves to an appreciation of rivers. #RiverDay

Grammy Awards
Do not be the old grumpasaurus who writes something about how you’ve never heard of any of the nominees. SOMEBODY thinks the Grammys are cool and you’re speaking to them so consider asking your audience to guess the winner in a category! #GrammyAwards

FEB 03

National Patient Recognition Day
This day is for medical professionals to showcase the appreciation they have for their clients. One way to commemorate this day is to highlight some of the five-star reviews your practice has received #NationalPatientRecognitionWeek

FEB 04

World Cancer Day
We all know someone affected by cancer and today is a day to share insight about prevention, detection, and treatment. Treat this day with the reverence it deserves and consider sharing prevention tips like this one from Mayo Clinic. #WorldCancerDay

FEB 05

World Nutella Day
Finally! A Day for Nutella lovers! This is a day for you to share your best Nutella products and recipes! #WorldNutellaDay

FEB 06

National Valentine's Day Shopping Reminder Day
Is this a day completely manufactured for the very purpose of this blog (ie: to move some product)? Absolutely! Does that mean you can’t use it for context to remind people of a Valentine’s Day sale? Absolutely not! #ValentinesDay

FEB 07

Rose Day
This is the start of Valentine’s Week and florists better bring their a-game! #RoseDay

National Fettuccine Alfredo Day
Creamy, delicious pasta should be prevalent on your social media feed as you promote this classic Italian dish! #FettuccineAlfredoDay

FEB 08

Global Movie Day
Let your audience get to know the members of your team by sharing a video of them talking about their favorite movie. Be sure to also ask for recommendations in the comments of your post! #GlobalMovieDay

FEB 09

Pizza Day
Remember how every day in college was pizza day? Well, it turns out there is one specific day to commemorate the GREATEST FOOD EVER INVENTED! Get those 🍕🍕 emojis ready! #NationalPizzaDay

Super Bowl Sunday
We shouldn’t have even included it in the headline there but you’re going to have to call it “The Big Game” on social media because the NFL gets really weird about their trademark. With that being said, consider sharing either predictions for who will win the game or some of your favorite commercials! #SuperBowlSunday

FEB 10

National Flannel Day
No longer just for lumberjacks or 90’s grunge bands, National Flannel Day should be celebrated by clothing stores with discounts on all of their flannel apparel! #NationalFlannelDay

FEB 11

National Guitar Day
Music stores can really strike a chord with their audience by showcasing some of their finest axes this week! #NationalGuitarDay

Safer Internet Day
The internet changes seemingly overnight which can be very confusing. This is a day to share tips and advice on how to safely navigate the internet. We particularly liked this list from Kaspersky. #SaferInternetDay

FEB 12

Tourism Day
This is a great day for cities and other destinations to celebrate what makes their location desirable with compelling visuals and visitor testimonials! #TourismDay

FEB 13

National Cheddar Day
Let’s get cheesy with some posts about cheddar-based meals! #NationalCheddarDay

Giving Day
This will mark the 14th year this day is observed and it is a great opportunity for brands and businesses to showcase some of the causes and organizations near and dear to their heart! #GivingHeartsDay

FEB 14

Valentine's Day
This is a big one so be sure to wish your audience a happy Valentine’s Day and give them tips on how to make their Valentine’s Day special! #ValentinesDay

National Donor Day
This day falls on Valentine’s Day and provides a more concrete way to show people love. Over 120,000 Americans are in need of organ donation and brands can share things like this list of facts from HRSA. #NationalDonorDay

FEB 15

Singles Awareness Day
Valentine’s Day can be tough on singles but you can reclaim the next day on National Singles Day! Brands can help celebrate their audiences’ independence and poke some gentle fun at the commercialization of Valentine’s Day here. Everyone does Valentine’s Day promotions but few brands or businesses promote this day! #SinglesAwarenessDay

FEB 16

Innovation Day
Technology moves pretty fast so this day provides a great opportunity to show off some of the innovations your business has made within your industry! #InnovationDay

FEB 17

National Random Acts of Kindness Day
Perform a random act of kindness for someone (maybe as a giveaway?) and encourage your audience to do the same! #KindnessDay

Presidents Day
Everyone knows President’s Day and appreciates the time off from work but they may not know the history of the day (George Washington’s birthday). That can change by sharing information like this about our first President! #PresidentsDay

FEB 18

National Drink Wine Day
Or as my aunt calls it, ”every day!” We kid (sorry, Lisa), but this is a great opportunity to share either the best wines stocked by your restaurants or something like this guide to pairing food and wine from Food & Wine. #NationalDrinkWineDay

FEB 19

U.S. Coast Guard Reserve Birthday
Businesses can use this day to show their appreciation for everyone who served their country in the U.S. Coast Guard Reserve. #CoastGuard

FEB 20

National Comfy Day
The Super Bowl may have been earlier this month but this is THE BIG DAY for furniture stores and other businesses that provide comfort to their customers. We recommend running sales and at the very least showcasing someone looking well… “comfy af”, as the kids say. #NationalComfyDay

National Leadership Day
Heavy is the head who wears the crown and this is the day to celebrate the leadership at your company and all they do to help your team! #NationalLeadershipDay

FEB 21

National Language Day
Did you know that there are more than 7,000 languages spoken all over the world? Highlight some of your multilingual team members and consider posting a video of them saying hello in their native tongue! #NationalLanguageDay

FEB 22

National Margarita Day
Few things hit better and this is a great day to feature your tastiest margarita. Do you have something that makes your margarita extra special? Consider sharing your secret to the perfect margarita like All Recipes did here. #NationalMargaritaDay

FEB 23

National Banana Bread Day
Promote the potassium in a balanced breakfast with a great banana bread recipe like this one from Natasha’s Kitchen! #NationalBananaBreadDay

National Hospitality Workers Appreciation Day
Servers and hospitality workers are often on the front lines doing battle with unreasonable customers. This is a great opportunity to share how much you appreciate them with your audience! #HospitalityWorkersAppreciationDay

FEB 24

World Bartender Day
If it weren’t for bartenders then let’s face it, the vast majority of us wouldn’t even be here. Introduce your audience to your bartenders and have them share their favorite drink to make! #BartendersDay

FEB 25

Let's Eat Right Day
Eating right is essential to maintaining a healthy lifestyle so we recommend using this day to share tips on how to eat right like this one from Healthline! #EatRightDay

FEB 26

Carpe Diem Day
With all due respect to Dead Poet’s Society, this day has actually been around a lot longer than 1989. Consider taking this day to encourage your audience to take a leap and try something they may have been hesitant about. #CarpeDiemDay

FEB 27

National Protein Day
Pick up the pace with a little protein promotion on your social media feeds whether that’s food, smoothies, or workouts! #NationalProteinDay

FEB 28

National Customized Wheel & Tire Day
The wheel WAS a pretty big invention and today is its day! Mechanics and car dealerships should take this day to talk about their customized wheels and tires and to offer discounts! #NationalCustomizedWheelandTireDay

Monthly Social Media Observances in March

Brain Injury Awareness Month
At least 2.8 million people die as a result of brain injuries every year in the United States. This is an opportunity for anyone in the medical profession to share some signs of brain injury or tips on how to avoid them. The Brain Injury Institute of America is running a campaign called My Brain My Journey to raise awareness and they have a number of resources you can use. #MoreThanMyBrainInjury

Employee Spirit Month
Nothing generates more goodwill for a business than celebrating its employees on social media. This month represents a great opportunity for businesses to involve their employees in their social media plan by posting them on the job and engaging in the kind of camaraderie that makes your business a fun place to work! #employeespiritmonth

Frozen Food Month
Do you specialize in frozen foods? Well, this month is for you! Make it a point to celebrate the convenience of frozen foods for those who work so hard that making dinner can be a chore and celebrate some of your best-selling products! You can find information about the month from the National Frozen and Refrigerated Food Association here! #FrozenFoodMonth

March Madness
It’s the most magical time of the year for sports fans! While office pools are frowned upon when money is involved (wink, wink), playing for fun is a great way to engage your team and ask your audience who they think will win the whole tournament. CBS Sports has a great list of the all-time greatest March Madness updates here which can be a great way to prompt people to share which teams they think will be upset in this year’s tournament. #MarchMadness

Vegan Cuisine Month
There are few audiences more engaged on social media than vegans which we’ve learned through our work with health food clients. Veganism is more than just a diet as it encompasses an entire lifestyle so now is your chance to share your vegan food items, some of the health benefits of veganism, and more! #VeganCuisineMonth

National Nutrition Month
People are eating healthier than ever and this is a great month for both health food and fitness businesses to share some tips on how to eat nutritiously. Here’s a great resource from the American Heart Association you can share on your social media feeds! #NutritionMonth

March 2025 Social Media Holidays

MAR 01

National Wedding Planning Day
Brides and grooms, assemble! Today is a day for stores that specialize in wedding-centric items to really target specials to people who are engaged on Facebook and Instagram! #WeddingPlanningDay

MAR 02

National Old Stuff Day
Antique stores…this is your Super Bowl! Post some of the best antiques you have in your store and ask your audience to share some of their favorite collectibles and antiques! #OldStuffDay

World Teen Mental Wellness Day
This is a day to raise awareness for the mental health issues commonly affecting teenagers every day. Mental Health First Aid has a great list of five tips to help children and teens reduce stress here. #TeenMentalHealth

MAR 03

International Whiskey Day
Irish Whiskey has been around for over 800 years and it’s still going down strong today! This represents a great opportunity for restaurants and bars to offer discounts and promotions around their best Irish whiskeys or to share some fun historical facts about how the Emerald Isle has been filling the bottle for quite a while (you can steal that!). #irishwhiskeyday

MAR 04

National Snack Day
Help your audience fend off a snack attack by showing off some of the best snacks on your menu! #NationalSnackDay

National Sportsmanship Day
If you have a particularly competitive team then today is a great day to show off a gracious winner while also showing off how much your team cares about doing a great job! #sportsmanship

MAR 05

National Safety Day
If you work for a law firm or any civic organization then this is a great opportunity to share safety tips germane to your practice or organization! #NationalSafetyDay

MAR 06

Dentist Day
Give your audience a mouthful of information about the dentistry profession or your practice on this day of the dentist! Here are seven “amazing” facts about dentists from the American Orthodontic Society! #DentistDay

National Dress Day
Make your social feed your audience’s newest runway by showing off the best dresses you have in stock! #NationalDressDay

MAR 07

National Cereal Day
Who doesn’t love a good breakfast cereal? Show off your best cereals and remind your audience that it’s the most important meal of the day! #NationalCerealDay

National Employee Appreciation Day
Don’t just celebrate an employee of the month today and consider sharing something heartfelt about how much you appreciate your collective team! #EmployeeAppreciationDay

MAR 08

International Women's Day
Today is a day to celebrate the powerful women who make an impact on your team or your industry. Here’s a great history of the day to get you started! #WD2025

MAR 09

National Meatball Day
There may be a lot of discourse in the world but we can all agree that meatballs are delicious, right? Show off your best meatball dishes on social media today! #NationalMeatballDay

Daylight Saving
Be sure to send a reminder to your audience about daylight saving! This day is always a little strange so you can add some facts to offset the inevitable confusion the day brings! #DaylightSavings

MAR 10

International Day of Awesomeness
The world is your oyster on this day because you can show off anything that’s awesome whether that’s a product, service, or employee. Just be sure to bring the enthusiasm to your post! #DayOfAwesomeness

MAR 11

World Plumbing Day
Plumbers can really make a day of it today by showing off their team, specials, and more! #WorldPlumbingDay

MAR 12

National Girl Scout Day
Cookie party commences! If you have a team member with a daughter selling Girl Scout cookies then now is the time to show it off on social media! It’s adorable, the cookies are delicious, and it’s for a great cause! Here’s a history of Girl Scout cookies to give your audience some reading material while they chow down! #GirlScoutDay

National Working Mom's Day
Working moms are true heroes and should be celebrated every day! This is a day where you can show off the superstar moms at your business that find the time to crush the game at work and at home! #WorkingMom

MAR 13

National Good Samaritan Day
This is a day to have your team perform an act of kindness and raise awareness for causes or organizations that are important to you! #GoodSamaritanDay

MAR 14

Legal Assistance Day
This day represents a great opportunity for law firms to remind potential clients that they offer legal assistance and to offer tips for their key practice areas! #LegalAssistanceDay

Pi Day
3.14 ok you get it, Pi is a really long number. This has potential for some zany content so here are some Pi Day puns you can use! #PiDay

MAR 15

World Consumer Rights Day
This is a day to raise awareness of the rights consumers have all over the world and to inform your audience on how to be vigilant in the face of potential fraud. You can find more information at Consumer International here. #WorldConsumerRightsDay

MAR 16

National Freedom of Information Day
This day falls on James Madison’s birthday and serves to raise awareness for the public’s right to access information about their government. You can learn more about this day at the American Library Association here. #FreedomOfInformationDay

MAR 17

St. Patrick's Day
Bring the green to the office and leave the pinching at home. Consider having your team dress in green and snap a team photo in celebration of the day. Here’s a great history of St. Patrick’s Day from Britannica (ironically enough). #StPatricksDay

MAR 18

Global Recycling Day
Recycling is so important to the environment and going the extra mile can really endear your business to prospective customers. Share some of the actions you’re taking to step up your recycling game and share some tips for how your audience can as well! #GlobalRecyclingDay

MAR 19

National Backyard Day
If your business is involved in home improvement or backyard construction then today is the day to show off either some of your own best projects or your customers’ best projects using your materials! #NationalBackyardDay

MAR 20

International Day of Happiness
Joy abounds on this day and you should celebrate the things that make you and your customers happy! It also represents a great opportunity to launch an International Day of Happiness discount or promotion! #DayOfHappiness

First Day of Spring
Spring is all about renewal and on this first day of the season, you can encourage the audience to renew a membership or a commitment while also celebrating the inherent freshness that comes with the new season! #FirstDayofSpring

MAR 21

National Flower Day
Spruce up your feed with some flowery goodness! #NationalFlowerDay

World Down Syndrome Day
This day is always the 21st of March because it represents the 21st chromosome that causes Down Syndrome. Use this opportunity to spread awareness of Down Syndrome, promote inclusivity, and help end the stereotypes. #WDSD

MAR 22

World Water Day
Humans all over the world experience water issues and this is a day to promote an issue not spoken of very often. Consider sharing some facts about international water issues like these, supplied by the United Nations. #WorldWaterDay

MAR 23

National Puppy Day
When it comes to engagements, posting pictures of puppies is basically like shooting fish in a barrel. If any of your employees have puppies or there is an office dog then today is the day to feature them! #NationalPuppyDay

World Math Day
Any organization in the educational realm can solve the engagement equation with a math-related post on World Math Day! It IS the universal language after all! #WorldMathDay

MAR 24

National Cocktail Day
Get loose on the social media feed and share a recipe for your most popular cocktail! #NationalCocktailDay

MAR 25

International Waffle Day
Allow us a moment to consider the waffle. A delicious pastry just begging to be covered in condiments and treats of your choosing. No waffling on these posts--if you’ve got a great waffle on your menu, it’s time to feature it on social media! #InternationalWaffleDay

MAR 26

Epilepsy Awareness / Purple Day
This day was created to enhance the public’s understanding of epilepsy and provide a good opportunity to share some facts about the disorder. Also, consider having your team wear purple to commemorate the day. #PurpleDay

MAR 27

World Theatre Day
Your feed was made for the stage so theatres should celebrate some of the best productions ever performed under their roof! #WorldTheatreDay

Major League Baseball Opening Day
America’s pastime kicks off another season so have your team dress up in their favorite team’s uniform for a great social media photo! #OpeningDay

MAR 28

National Weed Appreciation Day
Listed here so you remember ;-). Just use any weed-related hashtag here and you should be solid.

MAR 29

National Mom & Pop Business Owners Day
Are you a mom-and-pop shop? Well, today is a day to celebrate the history of your business within the community! #MomandPopBusinessDay

MAR 30

Doctors' Day
Medical practices and hospitals should all highlight doctors on their staff today with fun facts that people may not know! #DoctorsDay

MAR 31

World Backup Day
Remind all of your followers to backup their files so their important information is secure. Here is a great resource to share to help inform people on how to best protect their privacy. #WorldBackupDay

Monthly Social Media Observances in April

Counseling Awareness Month
This month was started to raise awareness for mental health issues experienced by people of all ages and to highlight the incredible work being done by mental health counselors. If you work as a mental health professional then you can use this month to share a series of facts about the benefits of therapy like this one from Mental Health America. #CounselingAwarenessMonth

Financial Literacy Month
Financial Literacy Month coincides with tax season and encourages people to take control of their finances by learning key strategies like budgeting and saving. If you work in the financial field, this provides a great opportunity to share a series of tips to become more financially literate throughout the month. You could also share some eye-popping numbers like these from Thrive Financial. #FinancialLiteracyMonth

Dog Appreciation Month
With the exception of cats (who aren’t active on social media anyway), pretty much everyone loves dogs. If you have an office dog then this is your chance to share photos of the pupper interacting with your team. If you really want to lean into this month then you can share this list of reasons to adopt a shelter dog from the ASPCA. #DogAppreciationMonth

International Customer Loyalty Month
Customers are the lifeblood of any business and this is the month where you show your appreciation for your superstars. We recommend posting offering loyalty rewards and featuring your most ride-or-die customers because your potential customers will see it and realize how much you appreciate their business. #CustomerLoyaltyMonth

Physical Wellness Month
Beach season is right around the corner and people are really starting to grind it out to get healthy. Gyms and health food stores can offer a series of tips and motivational axioms to their audience to help encourage them to stay the course on their fitness journey throughout this month and beyond. Here is a great list of tips from Healthline that you can share! #PhysicalWellnessMonth

National Volunteer Month
This month is all about celebrating giving back. If there are organizations your business or members of your team support then share content of you putting in the work to help out. Social media is frequently all about sell, sell, sell so showing your team working for a good cause is a great way to humanize your brand. #NationalVolunteerMonth

April 2025 Social Media Holidays

APR 01

April Fool's Day
If your intrepid author were writing a social media post for April Fool’s Day on his personal account then it might read something like “Volunteering to compile an extensive 2025 social media calendar was not at all laborious and I definitely didn’t underestimate the amount of time it would take to complete. #AprilFools”. In all seriousness, here is a list of some of the best April Fool’s campaigns brands have executed on social media. #AprilFoolsDay

APR 02

Autism Awareness Day
This is a day to raise awareness of autism and to help people become more aware of some of the characteristics of autism. Autism Speaks has a great list of ideas for how you can best commemorate the day on social media. You can also take a photo of your team wearing blue to take part in Autism Speaks’ Light It Up Blue campaign. #LightItUpBlue

National Walking Day
There’s really nothing more cathartic than a nice walk and there are so many health benefits to simply walking 30 to 60 minutes a day. If your business is involved in fitness in any capacity then consider sharing something like this list of 15 benefits to walking from Prevention. #NationalWalkingDay

APR 03

National Burrito Day
Few foods inspire more passion than the mighty burrito. Celebrate this day by offering discounts and promotions on the burritos on your menu! #NationalBurritoDay

APR 04

Vitamin C Day
Only you can prevent scurvy! This represents a great opportunity for restaurants and beverage brands to promote their citrus drinks! #VitaminCDay

APR 05

National Self-Care Day
Encourage your audience to do something to take care of themselves today. This is a great opportunity for businesses that offer self-care products to offer discounts and promotions while reinforcing their core branding philosophy. You can also share some of these self-care tips from Everyday Health. #SelfCareDay

National DIY Day
This is a day to bring out the creativity of the members of your audience who like to do things themselves. If you sell crafts or building materials then this is a great day for a promotion or a sale! #DIYDAY

APR 06

Drowsy Driver Awareness Day
Drowsy driving accidents are responsible for an estimated 6,400 deaths each year in the United States. Use this day to share some tips for how to drive more safely and avoid driving when you’re too drowsy. The Sleep Foundation has some great information you can use here.  #DrowsyDrivingAwareness

Good Deeds Day
Your team does good deeds both inside and outside of the office and today is a day to commemorate those that perform good works with local community organizations! #GoodDeedsDay

APR 07

National Beer Day
Fish meet barrel. Bars and restaurants should post about specials and highlight some of their best beers on this day. Make it a celebration! #NationalBeerDay

APR 08

National Zoo Lovers Day
We’re beginning to feel a little like Oprah doling out the social media days here but guess what zookeepers, you get a day! Consider offering reduced admission prices today and highlight some of your favorite animals. #ZooLoversDay

APR 09

National Gin & Tonic Day
A sophisticated drink for a sophisticated clientele deserves its own day. Consider the juniper berry and offer discounts on your gin and tonic today! #GinandTonicDay

International Day of Pink
This day was created to end bullying of the LGBTQ+ community and encourage people to wear pink as a show of solidarity. If your team wears pink then post a photo to social media to show that you’re a true ally! #DayOfPink

APR 10

National Siblings Day
Whether there’s a bond or a rivalry, there’s no relationship quite like the one between siblings. If you have siblings in your employ then post a photo of them on your social media feeds! #NationalSiblingsDay

Golfer's Day
Hit the links and then post the links to your golf products! Golf is a beloved sport and has a rich history that you can post about with links like this from Golf.com. #GolfersDay

APR 11

National Pet Day
National Beer Day and National Pet Day all in the same week? It’s like the social media Gods swooped down from a digital Valhalla to deliver two days that are guaranteed to generate high numbers of engagements. Consider sharing photos of some of your employees and their pets today for some genuine, humanizing content! #NationalPetDay

National Parkinson's Day
This is a day to raise awareness for a devastating illness that still remains a somewhat unknown condition. Given the somewhat mysterious nature of Parkinson’s, it might be beneficial to educate your audience with this article from Johns Hopkins about how it’s diagnosed. #NationalParkinsonsDay

APR 12

National Grilled Cheese Sandwich Day
There’s nothing like a great grilled cheese sandwich and it’s a meal that people love regardless of their age. If you have grilled cheese on your menu then consider offering discounts or special recipes today! #GrilledCheeseDay

Record Store Day
Record geeks like yours truly LOVE this day because record stores from all over sell rare and exclusive releases. This could provide a good opportunity to share your team’s favorite albums. You can learn more about Record Store Day here. #RSD2025

APR 13

National Make Lunch Count Day
A hearty lunch is essential to a productive day and restaurants should seize the opportunity to offer specials on some of their most popular lunch items! #MakeLunchCount

APR 14

Perfume Day
Smells like a great day to offer a discount on your perfumes, right? #PerfumeDay

APR 15

Tax Day
A day many Americans dread for months before it actually arrives. Businesses can simply post a reminder that it’s tax day or can share these tips on how to be prepared for tax day from Morgan Stanley. #TaxDay

APR 16

National Librarian's Day
Librarians are the guardians of knowledge and today is the day to put the focus on them! Other businesses can also show off some of their teams’ favorite books. #NationalLibrariansDay

APR 17

World Hemophilia Day
Hemophilia is a rare condition where a person’s blood doesn't clot properly. The theme of this year’s day is “Equity for All: Recognizing All Bleeding Disorders.” You can learn more about how to observe this day here. #WorldHemophiliaDay

APR 18

National Exercise Day
Today is a day to get moving and promote physical fitness through exercise! #NationalExerciseDay

APR 19

National Garlic Day
Vampires beware because today is the day where garlic reigns supreme! Restaurants should use this day to share some of their favorite recipes or meals that prominently feature garlic. #NationalGarlicDay

APR 20

Easter
Be sure to wish your audience a Happy Easter and let them know what your hours are today! #Easter

APR 21

World Creativity & Innovation Day
There’s really no limit to what you can post about on this day as long as it’s creative and innovative. If your business has done something especially creative or innovative within your field then today is the day to show it off! #CreativityandInnovationDay

APR 22

Earth Day
Earth Day has been celebrated for over 50 years now and provides brands and businesses the perfect opportunity to show off some of the initiatives they’re undertaking to make the world a healthier place! Here are some great ideas for how you and your team can celebrate Earth Day on social media. #EarthDay

APR 23

World Book Day
There’s nothing like curling up with a good book so share some of the books that have had a positive impact on your brand or business! #WorldBookDay

APR 24

Secretary Day
Secretaries are often the unsung heroes of the office and businesses should give them their much-deserved due by highlighting them on their social media feeds! #secretaryday

APR 25

World Women's Wellness Day
Women face unprecedented challenges to both physical and mental health and this is a day to remind women everywhere that they deserve time to decompress. Here are some very simple tips that could prove useful on social media! #WWWD

Arbor Day
Did you know that the first Arbor Day took place in the 1870’s? Get your team out of the office and consider planting a tree to commemorate this day or share some fun facts like this to celebrate Arbor Day! #ArborDay

APR 26

National Garage Day
Steve Jobs and Steve Wozniak created Apple within their garage so the sky is truly the limit! In all seriousness, if you offer garage renovations or even just tools that belong in the garage then today is your day to promote them on social media! #NationalGarageDay

APR 27

World Design Day
The impact of design is all around us so if your business has a design or designer that you’re particularly proud of then today is the day to show it off on social media. You can also consider posting a series of designs and asking your audience which one they like the most! You can learn more about this day here. #WorldDesignDay

APR 28

Global Pay It Forward Day
This is a great day for brands or businesses to run a giveaway or perform an act of kindness while reminding their audience to pay the goodwill forward! This day is rife with potential for full-day campaigns!  #PayItForwardDay

APR 29

National Supply Chain Day
The supply chain has had a few disruptions over the past few years so this day represents an opportunity to emphasize how your business has overcome those obstacles. Highlight your role in the supply chain and the people who truly help consumerism in this country run on your social media feed! #SupplyChainDay

APR 30

International Jazz Day
Today is the day to celebrate the great American art form that is jazz! This one is especially meaningful for us as we ran social media for the Jacksonville Jazz Festival for several years.  #JazzDay

Denim Day
Get those jeans ready because it’s denim day! Clothes stores can use this day to offer discounts on all things denim! #DenimDay

Monthly Social Media Observances in May

Small Business Month
This is a month to encourage your audience to support small businesses. As a small business, there are many different ways to celebrate this month including offering discounts, highlighting the employees that help make your business run, and genuinely showing a lot of appreciation to your most loyal customers. You can learn more about this month from the U.S. Chamber here. #SmallBusinessMonth

Mental Health Month
Mental Health is something we deal with all year but this is the month to draw attention to the issues people experience. There are a lot of options for businesses to commemorate this month including offering wellness tips, facts about mental health, and encouraging words for those who are struggling. This year’s theme is Where to Start: Mental Health in a Changing World and you can learn more here. #MentalHealthMonth

National Bicycle Safety Month
Biking becomes much more popular as the weather improves so you can use this month to encourage your audience to make safe decisions behind the handlebars. The National Safety Council has a great list of resources for remaining safe on a bike that you can find here. #BicycleSafetyMonth

Military Appreciation Month
Memorial Day is in May but the entire month is dedicated to celebrating the incredible sacrifice made by every member of our military. This is the month to share your appreciation for that sacrifice and to highlight individual members of your team who may have served in the military #MilitaryAppreciationMonth

National Allergy & Asthma Awareness Month
The sneezing and wheezing will be in full force this month so now is the time to showcase some of the products or services your business offers that can help alleviate the issues that arise with allergies and asthma. Another option is to share tips like this to help raise awareness for those suffering from allergies and asthma. #AsthmaAndAllergyRelief2025

National Pet Month
Vets and pet stores rejoice because you have a full month to celebrate your core value proposition. Share photos of pets all month and help raise awareness on ways that people can help keep their pets safe. You can also consider donating to pet-related charities from this list. #PetMonth

May 2025 Social Media Holidays

*Editor’s Note: For the sake of all of us, please do not post this Justin Timberlake meme at the start of May. We ALL GET it. It’s like the Furby of internet memes now--it’s over.

MAY 01

National Loyalty Day
Reward your most loyal customers by featuring them on social media and giving them some sort of discount or free item! #NationalLoyaltyDay

May Day
May Day is a national unity day celebrated all over the world. In the United States, May Day serves as a celebration of spring! #MayDay2025

MAY 02

National Brothers & Sisters Day
Put the sibling rivalry aside and celebrate the love between siblings on this day. Businesses can use this day to share photos of any brothers and sisters you may have on your team. #BrothersandSistersDay

National Life Insurance Day
Context is not always easy to find when you’re selling life insurance but National Life Insurance Day is tailor-made for content like this about why a person should have life insurance.  #LifeInsuranceDay

MAY 03

National Fitness Day
Gyms and personal trainers…this is your Super Bowl! Consider having an event at your location and then celebrating it before, during, and after on social media! #NationalFitnessDay

MAY 04

May the 4th Be With You
This is basically Star Wars day so consider changing some of your social media profile designs to reflect Star Wars. Toss a lightsaber in your profile pic, put a death star on your cover photo, and celebrate a franchise that’s beloved the world over! #MayThe4thBeWithYou

MAY 05

Cinco De Mayo
Let the fiesta begin by offering discounts on margaritas, Mexican food, and more! Most people know this day as a celebration but you can also share these facts about the history of the day! #CincoDeMayo

MAY 06

National Beverage Day
Hoist up a few tasty beverages by offering discounts on all of the beverages on your menu. Restaurants can also consider offering a free beverage with the purchase of an entree on this day. #NationalBeverageDay

National Teacher's Day
Teachers are true heroes and today is the day to extol their many virtues while helping to celebrate the immeasurable impact they have in the classroom. There’s some great information you can use for inspiration here. #TeachersDay

MAY 07

National Tourism Day
Traveling breeds excitement that can be utilized to great effect on social media. If you run an attraction or work for a city that attracts tourists then you should use this day to pitch tourists on why they should pay you a visit! #TourismDay

MAY 08

Reward Yourself Day
We live in stressful times and your business can offer discounts on your very best products today to help alleviate folks anxiety by rewarding themselves! #RewardYourselfDay

National Children's Mental Health Awareness Day
According to the CDC, one in six children aged 2-8 has a mental disorder of some kind. This is a day to raise awareness so consider sharing facts about children’s mental health warning signs like this one from Mayo Clinic. #NCMHAD

MAY 09

National Military Spouse Appreciation Day
If anyone on your team has a spouse in the military then today is the day to champion their spouse, the employee, and their family on your social media channels! #NationalMilitarySpouseAppreciationDay

MAY 10

National Shrimp Day
We manage digital marketing for a phenomenally successful seafood restaurant called Shrimp Shack and this is a pretty big day for us. Here’s an example of a post that we’ve used to commemorate National Shrimp Day. #NationalShrimp Day

MAY 11

Mother's Day
A celebration of the true heroes that deserve to be revered every day of the year. We recommend offering discounts and promotions while sharing something personal about the majesty of the mom. Here is an example of a Mother’s Day post we did for our client Ocean State Heating & Air. #MothersDay

MAY 12

National Women's Checkup Day
Falling the day after Mother’s Day, this day is used to encourage women to get a checkup to make sure they’re as healthy as can be. Here is a good article about the benefits of regular health checkups for women you can share! #WomensCheckupDay

MAY 13

National Apple Pie Day
There is in fact nothing more American than apple pie so offer some of your tasty pastries made with your finest apples and promote it on social media! #NationApplePieDay

MAY 14

Receptionist Day
Receptionists are the first person people see when they enter your business so use this day to give them their due on social media! #ReceptionistDay

MAY 15

International Family Day
Family always comes first and brands can use this day to demonstrate their commitment to providing products or services that benefit families. In the past, we’ve found success for our own clients by sharing photos of the family members who work together at our clients’ businesses. #InternationalFamilyDay

Spinal Cord Injury Awareness Day
Spinal Cord injuries have an impact on every facet of a person’s life and this day was created to raise awareness of the trials endured by those with these injuries. Green ribbons are often used to commemorate this day and brands can get more info on this day here. #SCIAD

MAY 16

National BBQ Day
BBQ doesn’t just hit the spot, it pummels it with delicious flavor! Share some of your best barbecue recipes and meals on this day and consider taking your audience behind the scenes of how you prepare your dishes! #BBQDay

MAY 17

World Hypertension Day
Stress is something that affects many people and elevated levels can lead to hypertension. Your intrepid writer has felt his blood pressure rise several times while trying to reach the deadline to complete this calendar and found this list of ways to reduce hypertension to be particularly effective. #WorldHypertensionDay

World Whiskey Day
How many whiskey days ARE THERE? Well, this time the world gets its turn to celebrate the spirit that has inspired so many great melancholic Irish poems. Cheers! #WorldWhiskeyDay

MAY 18

World Baking Day
Baking something fresh in the kitchen of your restaurant? Show it off on social media and consider sharing recipes or tips on how to become the best baker you can be! #WorldBakingDay

MAY 19

Plant Something Day
Your green thumb should be clicking the keyboard to update your gardening store’s social media channels with some of the best tips and suggestions on how to start a garden today! #PlantSomethingDay

MAY 20

Flower Day
This is where your social media feed really blossoms into something bright and flowery. Florists can offer discounts on their best bouquets today! #FlowerDay

MAY 21

International Tea Day
It’s tea time on social media, baby! Show off your stock of teas and if you really want to be cheeky and colloquial, ignore the Earl Greys of the world and share some inside info to really “spill the tea.” The audience that isn’t anglophiles will appreciate it! #InternationalTeaDay

World Meditation Day
Meditation breeds serenity and has a direct impact on mental health. If your business is in the wellness space then consider sharing this list of benefits of meditation that your audience will find useful! #WorldMeditationDay

MAY 22

National Boss Babe Day
Boss babes are fierce in the face of sometimes insurmountable odds and deserve to be recognized, celebrated, and championed today and every day. Empower your fellow boss babes by sharing your experience, a personal story, or something that will inspire! #BossBabes

Chardonnay Day
While some celebrate this day more often than just May 22nd (hi mom, miss you), today is the day to share some of your best chardonnays on social media. If you really want to go down the vine, consider sharing this history of chardonnay because nothing says you can’t learn when going full Tammy Taylor on Friday Night Lights. #ChardonnaryDay

MAY 23

National Road Trip Day
Has anyone on your team been on an exciting road trip lately? Encourage them to share photos that you can post on your channels! #NationalRoadTripDay

MAY 24

National Brother's Day
Do you have brothers that work on your team? Post a photo of them on social media today and write about what they mean to your business! #NationalBrothersDay

MAY 25

National Wine Day
Well, we are really getting after the grape this week, huh? Make sure you post discounts on your wine selection this week and consider asking your audience questions about their favorite wines. As we’ve already established, a good glass of wine goes down even better with a little reading material so here’s a history of wine to pair with the history of chardonnay we shared on May 23rd. #NationalWineDay

World Thyroid Day
This day was started to educate the public on various thyroid disorders. You can help inform your audience by sharing this information about how to prevent thyroid disorders. #WorldThyroidDay

MAY 26

Memorial Day
This is a day of somber reflection to express appreciation for those who made the ultimate sacrifice in service of our country. Be careful here--Memorial Day sales are tacky and your tone should be reverent and respectful. #MemorialDay

MAY 27

Sunscreen Day
Doctors' offices should extol the virtues of wearing sunscreen today and share facts about its benefits like these from Johns Hopkins. #SunscreenDay

MAY 28

National Burger Day
Mmmm, that IS a tasty burger! Show off your tastiest burgers and offer discounts and promotions on social media today. #NationalBurgerDay

National Senior Health & Fitness Day
It’s essential that seniors remain active and this day should be used to share the health benefits of exercise for seniors. Here’s a great resource you can use to post to your feed! #SeniorHealthandFitnessDay

MAY 29

National Biscuit Day
Have a ball posting about biscuits and don’t take your sweet little time about it today. Few things inspire more fervor than a delicious biscuit so make yours shine on social media. #NationalBiscuitDay

MAY 30

World MS Day
Multiple sclerosis is a debilitating disease that is still a relative mystery as to what causes it. If you work in the medical field, consider sharing this list of facts about MS. #WorldMSDay

National Heat Awareness Day
This is a day we typically post about for our HVAC client. It’s a great opportunity to share facts about how to recognize when the heat has reached dangerous levels. #NationalHeatAwarenessDay

MAY 31

World Designer Day
You better have designs on celebrating your web wunderkinds on social media today! #WebDesignerDay

Monthly Social Media Observances in June

Alzheimer's & Brain Awareness Month
This month was founded to spread awareness and information about Alzheimer’s and other dementias. The odds are good that you know someone afflicted with this heartbreaking illness and the Alzheimer’s Association encourages people to wear purple to show their support which would make for a great team photo on social media. #ENDALZ

Men's Health Month
There’s so much that goes into men retaining a healthy lifestyle that this month can be applicable to a wide variety of businesses including gyms, health food stores, and mental health therapy providers. It’s important to also inform while pushing products and services so consider sharing lists of men’s health tips like this one from Cedars-Sinai. #MensHealthMonth

National Homeownership Month
Calling all realtors, this is your month to impress upon your audience the joys of homeownership. Show off some of your best clients and their dream homes while also extolling the benefits of owning your own home through lists like this one! #NationalHomeownershipMonth

Pride Month
Pride Month is a fun celebration of the LGBTQIA+ community and gives brands ample opportunity to show their support by changing their profile/cover photos, featuring rainbow-colored imagery, and participating in Pride parades. In recent years, this has been a controversial month for brands (which is patently ridiculous) so be sure to know your audience but above all, be PROUD and unflinching of your support. Here are some great ideas for celebrating Pride Month on your brand’s social media pages.  #PrideMonth

National Safety Month
This may seem like the holiday season for hall monitors but it’s actually an official government observance. This month provides businesses a great opportunity to show off everything they do to keep their workplaces safe while also providing workers’ compensation attorneys the appropriate context to share tips like this for how to stay safe at work. #NationalSafetyMonth

Oral Health Month
This is a month that dentists can really sink their teeth into by providing some tips like this for how to maintain excellent oral health! #OralHealthMonth

June 2025 Social Media Holidays

JUN 01

Global Day of Parents
Being a parent is a life-changing experience but it’s not always easy. Today is the day to share some things your business can provide to parents to help take some of the burden off them that they experience every day! You can learn more about the origins of the day here. #ParentsDay

National Cancer Survivors Day
Cancer is a horrible disease that affects so many people and their families. Today is the day to highlight members of your team who have survived this dreaded disease and to spread hope across your social media feeds.  #NCSD2025

JUN 02

National I Love My Dentist Day
While most people dread going to see the dentist, it doesn’t mean that dentists are bad people (allegedly)! If you own a dentistry practice today then use this day to let both existing and prospective patients get to know your team of dentists. #ILoveMyDentist

JUN 03

National Egg Day
John Lennon may have been the walrus but today we can all be the egg man. Farmers and restaurants should take today to talk about the benefits of eating protein-packed eggs! Here’s a free tagline for anyone posting today that your author thinks is stupid-clever: “We never skip Egg Day.”  #NationalEggDay

JUN 04

National Cheese Day
Smile and say cheese because this day is truly… gouda for those who sell cheese! Few foods inspire such fervor as cheese so show off some of your best cheeses on social media day and consider incorporating a contesting element for those in your audience that can be the cheesiest! #NationalCheeseDay

JUN 05

World Environment Day
Did you know that an estimated 7 million people die yearly because of air pollution? Today is the day to tell your audience what your company does to help protect our environment. Here’s a great list of ways companies can be more eco-friendly from Forbes.

National Veggie Burger Day
People sure do love their veggie burgers! If you have them on your menu then take this day to share why your veggie burgers are the best! #NationalVeggieBurgerDay

JUN 06

D-Day
This marks the anniversary of D-Day and allows brands and businesses to show some patriotism by sharing photos or information about the day that inspires a sense of national pride in their audience. #DDay

National Higher Education Day
Pursuing higher education can lead to lifetime success and today is the day for colleges and universities to champion all their schools have to offer. Consider using today to promote some of the scholarships your institution has available. #HigherEducationDay

JUN 07

World Caring Day
This day was started by CaringBridge to give folks the opportunity to share what they really care about. Brands and businesses can do the same thing by sharing appreciation for their employees, customers, causes, or industries! #WorldCaringDay

JUN 08

World Oceans Day
World Oceans Day has been going strong for 17 years thanks to The Ocean Project and brands and businesses can do a number of things to show their support for ocean conservation on this day! #WorldOceansDay

World Brain Tumor Day
This is a day to raise awareness and educate about brain tumors. One of the ways to show support is to wear a grey ribbon so encourage your team to wear one in a photo for social media. You can find more information about the day here. #HopeInGrey

JUN 09

National Meal Prep Day
Healthy meal prep has only grown more popular over the last few years and yet many don’t know the benefits of the service. Take this opportunity to show off some of your best, healthy meals and to explain just how convenient it is to have prepared meals! #MealPrepDay

JUN 10

National Iced Tea Day
If you run a restaurant that serves iced tea then you can use today to offer free iced tea with the purchase of an entree or something similar! #NationalIcedTeaDay

JUN 11

National Make Life Beautiful Day
If this holiday were a soap opera it would be called The Broad and The Beautiful because you can really share anything your business or your employees do to make life beautiful for those around them! #MakeLifeBeautifulDay

JUN 12

National Peanut Butter Cookie Day
Your (we hope by now beloved) author happens to love himself a peanut butter cookie and you can take his word for it when he says he would definitely go to a business that posted peanut butter cookie discounts on this day! If you really want to lean into the day then you can share peanut butter cookie recipes like this one.  #PeanutButterCookieDay

CNA Day
A day to celebrate the hard work of Career Nurse Assistants, this is a great chance for healthcare providers to show their appreciation for the hard work of these amazing employees! #CNADay

JUN 13

International Axe Throwing Day
Take your team out to blow off some steam at a place that features axe throwing and be sure to commemorate it with photos on social media! #InternationalAxeThrowingDay

JUN 14

World Blood Donor Day
Organize your team to donate blood or even host a blood drive yourself while encouraging others to donate blood. Did you know that one blood donation can save up to three lives? It’s pretty mind-blowing and so are these facts you can share about blood donation with your audience. #GiveBlood

Flag Day
Show your patriotism by projecting reverence to the symbol of the American flag. Here are some interesting facts about Flag Day you can also share. #FlagDay

JUN 15

Nature Photography Day
Show off some of your best nature photographs on social media today and encourage your audience to do the same! #NaturePhotographyDay

Father's Day
A day dedicated to dads and all they do in their infinite dadness! We recommend sharing photos of employees who are fathers with their children today (like this post we did for a law firm client) and including a sentiment of appreciation about all the fathers out there. You can also consider doing Father’s Day discounts so that children across the world can get a steal on a gift for dad! #HappyFathersDay

JUN 16

National Fudge Day
Help your audience indulge their sweet tooth by offering a discount on your finest fudge today! #NationalFudgeDay

JUN 17

National Eat Your Vegetables Day
Vegetables are a delicious and nutritious food and today would be a great day to share a vegetable-based recipe like these! #EatYourVegetables

JUN 18

International Picnic Day
Nothing says frolicking fun like a picnic so share some of your products that would make excellent additions to a picnic basket! #InternationalPicnicDay

International Sushi Day
Let’s get raw with a post about sushi specials your restaurant makes specifically for this day! #SushiDay

JUN 19

National Martini Day
Time to indulge your inner James Bond fantasies with a silly photo of employees dressed to the nines with a shaken (NOT STIRRED) martini. Bars can also offer discounts and promotions on this day while also sharing some tips like this on how to make an amazing martini! #NationalMartiniDay

World Sickle Cell Day
Sickle cell disease is the most common blood disorder and it affects about 100,000 people in the United States. Consider linking to blood donation sites to help raise awareness and get blood to those who really need it! #WorldSickleCellDay

JUN 20

First Day of Summer
Celebrate summer’s arrival with seasonal specials and a breezy tone in your post captions! #FirstDayofSummer

JUN 21

International Yoga Day
Namaste my limber chums, for today is International Yoga Day! If you run a yoga studio, consider offering some at-home yoga tips like this or offer free classes to try to recruit some new students! #InternationalYogaDay

World Motorcycle Day
Get your motor runnin’ and head out on the information superhighway that is social media by encouraging your audience to share photos of their best bikes or their best motorcycle road trips! #MotorcycleDay

JUN 22

National HVAC Tech Day
Celebrate your cool HVAC employees with a hot social media post! We celebrate this day for our HVAC client every year with a post like this one. #NationalHVACTechDay

JUN 23

National Family-Owned & Operated Businesses Day
Mom-and-pop shops are businesses that need to be celebrated and this is the day to do it! Being family-owned and operated should be a source of pride so wear that well in your social media post that features members of your family that help keep your business running! #FamilyOwnedAndOperated

JUN 24

Upcycling Day
Upcycling is the act of repurposing old items for new uses. This day gives you a great opportunity to show how inventive you can be by taking one thing and turning it into another. Encourage your audience to do the same and to share their creations by sharing this resource. #UpcyclingDay

JUN 25

National Catfish Day
Seafood restaurants can share catfish specials today and even catfish recipes like this one here! #NationalCatfishDay

JUN 26

National Beautician Day
If your salon has some all-stars working the scissors then this is your chance to introduce them to the world on National Beautician Day! #NationalBeauticianDay

JUN 27

National Sunglasses Day
This is more of a fun day to introduce your audience to your team by having everybody wear sunglasses in a photo you can share! #NationalSunglassDay

PTSD Awareness Day
The pain of experiencing trauma can cause PTSD and there’s still a lot of unknowns about the disorder. Today should be a day about educating the public, combating misinformation, and spreading awareness. A great resource for social media ideas can be found here. #PTSDAwareness

JUN 28

National Insurance Awareness Day
Most people don’t spend a lot of time thinking about insurance so today is a great day to remind them of the benefits of being covered. #InsuranceAwarenessDay

JUN 29

National Camera Day
This is a day for the budding Ansel Adamses of the world to show off their best camera gear and their best photos! #NationalCameraDay

JUN 30

Social Media Day
This should be the day you thank your exhausted author for compiling this enormous calendar for you. In all seriousness, use this day to get your audience active on your page by getting them to connect with some aspect of your business online. If you really want to get into the weeds, you can share this history of social media to show just how quickly it has evolved since its inception. #SocialMediaDay

Monthly Social Media Observances in July

Independent Retailer Month
Customers love supporting mom-and-pop stores and independently owned businesses (we even do a monthly #SupportLocal post on our own channels) can make a whole month of it on social media in July. Encourage your audience to support not just your business but your fellow independent retailers and offer discounts throughout the course of the month. One thing we’ve done for clients that worked especially well was to post discounts throughout the month for people whose names began with a certain letter. That encourages people to share with their friends and ideally gets some business in the door! #IndependentRetailerMonth

National Culinary Arts Month
An entire month to celebrate the Caravagios of the kitchen! Restaurants can utilize this month to shine a spotlight on both their kitchen staff and the incredibly delicious meals they make. It’s a wonderful opportunity to talk about the care that goes into each meal and the caliber of employees you have working behind the scenes to make the dining experience perfect! #CulinaryArt

National Make a Difference to Children Month
This month is all about celebrating the people and causes that make a difference in the lives of children. If you have employees that give their valuable time to helping kids or your business/organization supports children-focused initiatives then this is the month to talk about it. Be careful on the latter though and include resources for people to join you in their support so that you’re putting the cause first and your involvement second. Here’s a history of the holiday for you to learn more! #MakeADifferenceToChildren

National Grilling Month
This is the month to crown the true grillmasters on social media! It should be obvious by this point that if you sell grills, you should feature them this month but you can also include special discounts and giveaways to coincide with this month. We’ve done similar promotions in the past and it not only allows you to create promotional content featuring the grills but also photos and videos of customers using the grills you sell! #Grilling

National Fireworks Safety Month
Fireworks are all fun and games until Dad loses a finger trying to commemorate our nation’s independence with a poorly lit Roman candle, right? People will be lighting a lot of fireworks before the 4th of July and this is a particularly good opportunity for law firms to offer fireworks safety tips before the holiday. Here’s a good example of this type of post we made for our client Harris Guidi Rosner.

UV Safety Month
People will be spending a lot of time at the beach this month and who can blame them when it’s so nice and toasty outside? However, it’s important to take precautions when in prolonged sunlight and this is a month where brands can extol the virtues of sunscreen and skin cancer prevention like the American Academy of Dermatologists does here. #UVSafetyMonthAir Conditioning Appreciation Day

July 2025 Social Media Holidays

JUL 01

National Financial Freedom Day
There’s nothing like the feeling of security when you’re comfortable financially and this is the perfect day to share tips for how your audience can achieve financial freedom. Here’s a great list of steps you can share from Investopedia to push people in the right direction! #FinancialFreedomDay

American Zoo Day
While we don’t recommend handing over control of your social media channels to the elephants on this day (can you even imagine the peanut-related content and trunk puns?) marketing teams at the zoo should absolutely consider offering discounted admission! #ZooDay

JUL 02

Made in the USA Day
Retailers can take advantage of a surge in American pride on the eve of the 4th of July by highlighting and discounting some of their products that are made in the USA! #MadeInTheUSADay

JUL 03

Air Conditioning Appreciation Day
You better believe we’ll be taking advantage of this day with a post for our clients at Ocean State Heating & Air! There’s nothing worse than having a malfunctioning AC unit during the height of summer so now is the time to talk about any specials or discounts you may have to keep that AC unit humming all summer long! #AirConditioningAppreciation

JUL 04

Independence Day / 4th of July
Kind of a big one, here! There are so many options for brands and businesses to take advantage of this day on social media but our first recommendation is to make sure your hours of operation are correct across every social media channel. As far as content is concerned, you can feature your team members at a 4th of July celebration, design something involving fireworks, apple pie, or any slice of Americana, or share a history of the day but be sure to wish your audience a happy #4thofJuly!

JUL 05

National Workaholics Day
Be careful on this one because workaholism IS a real thing (this calendar WAS written by a dude who has compiled every one of these social media months BY HAND) but today can also be a day to celebrate the hardest worker on your team on social media! #WorkaholicsDay

JUL 06

National Fried Chicken Day
When Fried Chicken hits the spot, it REALLY hits the spot. Today is the day to offer discounts on your most delectable fried chicken or maybe even share recipes. Encourage your audience to also share photos of themselves eating your fried chicken with your own dedicated hashtag! #NationalFriedChickenDay

JUL 07

National Dive Bar Day
It used to be that dive bars were considered to be somewhat on the shady side but now that shadiness is celebrated because the word “dive” has become almost synonymous with the neighborhood bar. Lean into any seediness of your dive bar on social media with drink specials all day today (it’s a Sunday so day drinking is perfectly acceptable!). Maybe offer free tetanus shots? #NationalDiveBarDay

National Day of Rock 'n Roll
Put another dime in the jukebox, baby! This is a great opportunity for businesses to humanize their content by sharing some of their team’s favorite rock and roll songs. We did something similar a few years ago and your intrepid author solidified his rank as the coolest Nuera Marketing team member by selecting Let It Be by The Replacements #NationalDayofRocknRoll

International Peace & Love Day
We really just included this here in case Ringo Starr reads our blogs. #Ringo

JUL 08

National Ice Cream Day
Honestly, shouldn’t every day in the summer be National Ice Cream Sundae Day? If you’ve got this delicious treat on the menu then consider offering a discount and be sure to show it off on social media! #NationalIceCreamSundaeDay

JUL 09

Fashion Day
Strut your stuff and show off some of your best apparel on your social media feeds! Encourage your audience to do the same to increase engagement and participation under the umbrella of the day! #FashionDay

JUL 10

National Kitten Day
Puppies and kittens are dare we say, catnip for social media engagements? People will always react favorably to photos of your team’s cats and kittens so consider collecting and posting them with a link to how people can adopt shelter cats like this one from Academy Pet Hospital. #NationalKittenDay

JUL 11

National Swimming Pool Day
Today is a great day for real estate agents or pool builders to show off some of their best houses or their best work! We run social media for Pratt Guys and you better believe we’ll be showing off some of their amazing pools! #NationalSwimmingPoolDay

JUL 12

National Motorcycle Day
Let your audience feel the wind in their hair as they hit the open road on one of the bikes you have for sale! If you really want to increase your engagements then consider sharing a list of the coolest motorcycles ever like this one from Robb Report. #NationalMotorcycleDay

JUL 13

National Rock Day
Finally, a day for geologists and quarrymen to come together in unison to post about the almighty rock! #NationalRockDay

JUL 14

National Mac & Cheese Day
People are justifiably enthusiastic about mac and cheese because it’s well, delicious! Make sure you’re promoting your own recipe on social media and consider offering discounts today! #NationalMacandCheeseDay

Bastille Day
So you’ve heard of Bastille Day, and you know it’s something to do with the French, but you don’t really know anything else about it? You’re not alone (looks admonishingly in the mirror) which means other people don’t know either so maybe share a link like this to the history of the day. #BastilleDay

JUL 15

Development Disability Professionals Day
Folks who work with those with developmental disabilities work hard each day to make a difference and today is a day to celebrate the individuals who put in the time on your social media feeds! #DevelopmentalDisability

JUL 16

Artificial Intelligence Appreciation Day
We use AI every day at Nuera and we absolutely love it. If you use it at all in your day-to-day then consider showing off the program and some of the work it has churned out to showcase both how cutting-edge your team is and also not to upset our future robot overlords. THEY’RE LISTENING RIGHT NOW. #AIAppreciation

JUL 17

World Emoji Day
This is a day for you to have a little fun and show off how you and your team are feeling this summer. We actually posted about this day in 2020 which as you’ll recall was a trying time for everyone so we may have been a little less than above board by not just including sad and confused emojis. #WorldEmojiDay

National Tattoo Day
A day for the inkmasters to show off their best art and to offer people who may be on the fence about a tattoo a discount! #NationalTattooDay

JUL 18

Perfect Family Day
No family is perfect but there is certainly beauty in the imperfections. This is a great opportunity to showcase some family photos of members of your team to build internal goodwill and humanize your staff! #PerfectFamilyDay

JUL 19

National Daiquiri Day
A daiquiri really hits the spot on a hot summer day so if you have one on your menu then today is the day to show it off and offer a discount! You might even consider sharing a recipe like this one. #NationalDaiquiriDay

JUL 20

International Chess Day
Did you know that chess is experiencing an unprecedented resurgence in America? Share some photos of games played by your team and consider sharing something like this that describes some of the most famous games ever played. #InternationalChessDay

National Ice Cream Day
Don’t let Ben & Jerry's have all the fun and offer discounts and special flavors of ice cream today! #NationalIceCreamDay

JUL 21

Comic-Con
While your entire office is obviously not going to attend Comic Con, you could use this as a fun day to have people dress up as their favorite superheroes or talk about their favorite comic books! #ComicCon2025

JUL 22

World Brain Day
This is a day to promote good brain health so it’s right in the wheelhouse for medical professionals on social media. You can find more information about this day on the World Federation of Neurology website. #WorldBrainDay

JUL 23

Peanut Butter & Chocolate Day
Peanut butter and chocolate are a delicious combination so if you have a dessert with both on your menu then you should show it off today! #peanutbutterandchocolate

JUL 24

International Self-Care Day
Self-care is one of the bedrocks of wellness and anyone in the medical or fitness fields should consider sharing some tips on how to use self-care to increase their own wellness. #SelfCareDay

National Tequila Day
Oh sweet irony that this falls on the same day as International Self-Care Day! Bars and restaurants should show off their best tequila today and make sure to let people know early while they still remember. You can also share some delicious tequila-based drink recipes like this one! #NationalTequilaDay

JUL 25

National Wine & Cheese Day
Bring a little sophistication to the proceedings by offering your audience and customers a guide to which wines pair best with certain cheeses like this one! You can also consider hosting free tastings at your business. #NationalWineandCheeseDay

National Drowning Prevention Day
Did you know that 236,000 people drown each year? With so many people taking to the water during the summer, it’s important to share drowning prevention safety tips like this one. #DrowningPreventionDay

JUL 26

Holistic Therapy Day
If you offer holistic therapy or anything holistic therapy-adjacent then you can bring some balance to your social media feed by extolling the benefits of the practice. Here’s a great example from Verywellmind. #HolisticTherapyDay

JUL 27

National Scotch Day
Make this day go down smoothly by highlighting some of your best scotch and offering discounts on top brands! #NationalScotchDay

National Parents' Day
There is no better job in the world than that of being a parent so today is the day to reward those that put in the work. Consider offering discounts on products that help parents but be sure to let them know that you see the amazing work they do! Here’s a link to more information about the day. #NationalParentsDay

JUL 28

World Nature Conservation Day
If your business or your team does anything to help improve the environment then today is a day to showcase those efforts while also offering suggestions like this for how others can do the same! #WorldNatureConservationDay

JUL 29

National Wig Day
This is not a day dedicated to that NBC show that aired all day on the USA network when I was in high school but rather a day to celebrate the chicken wing! It’s a great opportunity to offer discounted wings for your customers! #NationalWingDay

JUL 30

International Day of Friendship
Today is the day to recognize the people or organizations that have enabled your business to find success. Encourage your audience to share stories about some of the friends who have made a difference in their lives! You can also consult this link for more information about the history of the day. #InternationalDayofFriendship

JUL 31

National Avocado Day
Avocado is a universally beloved vegetable and if you have avocado toast or any other avocado-based meal on your menu then you better show it off on social! #NationalAvocadoDay

National Intern Day
Interns are often the unsung heroes of the office but they don’t have to be on this day when you introduce your audience to them on social media! #NationalInternDay

Monthly Social Media Observances in August

National Traffic Safety Month
Summer is the most dangerous time of year for traffic accidents so use this month as an opportunity to drive awareness of some of the statistics and to promote safety tips like this list from the NHTSA. #TrafficSafetyMonth

Back to School Month
There’s no such thing as an endless summer (although writing these calendars sure makes it feel that way for your intrepid author) and now it’s time for the kids to go back to school. Brands should promote any back-to-school savings and also use this opportunity to express appreciation for teachers! #BackToSchool

National Wellness Month
Do you provide products or services that promote self-care? Well by golly, you’ve got a whole month of context to talk about what you do while operating under the umbrella of National Wellness Month. Given that wellness is practically a movement at this point, it makes sense to offer tips, discounts, and advice while also making it a point to spotlight some of your customers and vendors who subscribe to the same (tranquil!) mindset you do! #NationalWellnessMonth

Black Business Month
Did you know that 10% of all American businesses are black-owned? This is the month to celebrate your black business and all that it does to make your community thrive. Celebrate those who came before and take this month to deservedly champion your fellow black business owners! Here’s a great list of ways to celebrate an important month! #BlackBusinessMonth

National Golf Month
We swore we wouldn’t do this but if your business is even tangentially involved with golf then this month should be a…wait for it…hole in one for posting on social media! If you offer golf gear then this is a great month to offer special discounts. If your business has nothing to do with golf but you have employees that enjoy the game then you can have a little fun with this month and post photos of those employees on the links in their goofiest golf outfits. We’re talking plaid pants and Payne Stewart hats here, everybody. The fine folks at Golf Ball Planet have provided a veritable galaxy worth of ideas to celebrate that you can find here. #NationalGolfMonth

National Sandwich Month
Is there anything better than the sandwich? We submit that there is not. Restaurants can take this month to highlight the best sandwiches on their menu while offering discounts and potentially offering special sandwiches for a limited time. Your sandwich artists don’t need to cut off an ear to make this a great month but make sure your food photography is especially on point this month! #NationalSandwichMonth

August 2025 Social Media Holidays

AUG 01

Startup Day Across America
It takes a tremendous leap of faith to start a business and build it from the ground floor. Startup culture (for better or worse) has become synonymous with entrepreneurship so today is a great day for startup founders to both discuss their origin story and highlight the employees helping build their business on social media! #StartupDay

National Girlfriend Day
While this day was ostensibly started to appreciate the girlfriends of the world in a romantic way, businesses can also flip the holiday on its head and use it to celebrate female friendships. Either way, offering a discount on gifts for the special women in your customers’ lives is always a good idea today! You can also go the guilt route with this day and imply that the girlfriends of your audience members are unappreciated and therefore deserve a gift you happen to sell. While we don’t necessarily condone this practice, it seems to work for other businesses and hey, it’s never a bad idea to buy your girlfriend a gift just because! #NationalGirlfriendDay

AUG 02

National Mustard Day
Use today to compliment one of the finest condiments by offering discounts on burgers, hot dogs, and everything that mustard adds a little something extra to the flavor! #NationalMustardDay

AUG 03

Clean Your Floors Day
If my wife is to be believed then I have not ever celebrated this day in ten years of marriage. Businesses should highlight some of their best cleaning products today and consider offering tips to floor-cleaning luddites like myself. Here’s a great list from Molly Maid that I will definitely reference the next time I clean my floors. #CleanYourFloorsDay

AUG 04

National Sisters Day
The relationship between sisters is truly special so if you have sisters working on your team then you should highlight their bond on social media today! #NationalSistersDay

American Family Day
Family is the most important thing and today should be used by brands to highlight products or experiences that bring families together. Consider offering a family discount today and be sure to show visuals of families in your social media posts today! #AmericanFamilyDay

National Chocolate Chip Cookie Day
Fish meet barrel for social media posts. With the exception of dogs and those with allergies, pretty much everyone loves chocolate chip cookies so consider offering discounts, free cookies, or even the best chocolate chip recipes from your team! This recipe from Joy Food Sunshine (they’re not a cult despite the name, we checked) promises “the best chocolate chip cookie recipe ever” (the hubris!) and serves as a great example of a way to position any recipe you share. #NationalChocolateChipCookieDay

AUG 05

National Oyster Day
Oysters are in season and often serve as an indicator that a dining experience is a special occasion. Restaurants can use this day to talk about their freshest oysters while also making subtle inferences that a generous allotment of oysters will make for a great, amorous date night. Keep it tongue in cheek but you can probably have a lot of fun with the mistaken assumption that oysters are a natural aphrodisiac. #NationalOysterDay

AUG 06

National Farmworker Appreciation Day
While this is an obvious day to celebrate if you work on a farm, it’s also a day that restaurants can utilize to show appreciation for the fresh food farmers bring to their tables every day. Here’s a complete guide for how brands and businesses can show their appreciation for farmers on this day. #FarmworkerAppreciationDay

AUG 07

Purple Heart Day
Today is a day to express appreciation for anyone involved with your business who was wounded in service of their country. It’s a day for businesses to project reverence and appreciation and can serve as a springboard for broader conversations about an appreciation for the sacrifices of American servicemen and women. #PurpleHeartDay

AUG 08

International Cat Day
You’d think every day was International Cat Day the way felines parade around the house like they own the place. Cats and dogs are always a sure thing on social media so show photos of your team with their cats today! #InternationalCatDay

AUG 09

National Book Lovers Day
Don’t let Barnes and Noble or Amazon have all the fun today! People LOVE exchanging book recommendations so consider sharing your teams’ favorite books today or describe a book that has helped your business along over the years! #NationalBookLoversDay

AUG 10

National Lazy Day
While laziness might evoke a bit of a negative connotation, we still live in a society where people are overworked and exhausted. Businesses can use today to promote services or products that help people relax and take a break because hey, they’ve earned it! If your business offers a fun experience, then encourage people to blow off work and drop by. #NationalLazyDay

AUG 11

National Son & Daughter Day
Today is a day for people to spoil their sons and daughters and as someone with twins (boy and girl) at home, you better believe I’m going to do something even if they won’t remember it given their age. There are a lot of options for businesses to seize this day whether it’s offering family discounts, posting photos of your team with their sons and daughters, or offering suggestions like this list from CBS News (Edward R. Murrow probably didn’t celebrate this day) on how parents can spend the day! #SonandDaughterDay

AUG 12

Milkman Day
We’re going to level with you, the twelfth of August is kind of slow and we thought it was hilarious that Milkman Day falls the day after National Son and Daughter Day. It would be objectively hysterical if private investigators offered a discount on this day so you’re welcome, Dick Tracy. #MilkmanDay

AUG 13

National Filet Mignon Day
There are few things tastier than a perfectly prepared cut of filet mignon. Restaurants should offer discounts today and share content that shows their best filet mignons being prepared! Self-appointed King of The Emoji and Nuera president, Joe Sampson would insist we use this emoji for any restaurant client: 🥩 #NationalFiletMignonDay

AUG 14

National Financial Awareness Day
This is a day we will definitely be posting about for our clients at Riverplace Capital. This is a day where any business that deals in finance should offer tips on how people can become more financially aware and independent. We particularly liked this list from MSCD. #NationalFinancialAwarenessDay

Love Your Bookshop Day
August is a big month for booksellers, huh? This is definitely a day for independent bookstores to promote their shop with an emphasis on supporting locally owned businesses rather than Amazon. You can promote this day with discounts, recommendations, author appearances and so much more! #LoveYourBookshopDay

AUG 15

National Relaxation Day
National Relaxation Day dovetails nicely with National Wellness Month and brands should use this day to encourage people to take a break and smell the roses. Businesses can promote relaxing products and experiences with discounts and an empathetic tone to those who truly deserve a day to unwind. #NationalRelaxationDay

National Men's Grooming Day
Dudes gotta look sharp and today is a day for barbershops and companies offering grooming products to offer discounts and specials!  #MensGroomingDay

AUG 16

National Rum Day
Yo ho ho, it’s National Rum Day and bars and restaurants should offer discounts on any rum-based drinks! Delish has a great list of 20 rum recipes that are perfect for the summer. Consider sharing something similar! #NationalRumDay

AUG 17

National Nonprofit Day
Today is a day to recognize the nonprofits that make a huge impact in your community. Any evocation of community involvement from a business inherently humanizes it so consider drawing attention to the nonprofits your business and team support today. Nonprofits themselves can use this day to post mission statements and calls to action to gain new supporters! #NationalNonprofitDay

AUG 18

World Breast Cancer Day
This day was founded in 2021 to bring attention to breast cancer and to show appreciation for all of those working on finding a cure. Businesses should consider changing their profile images for a day to the pink ribbon or sharing links to organizations that people can support. You can find more information about how to best post about this day here. #BCCWW

AUG 19

World Photo Day
The backbone of social media is compelling visuals and today is a day to show off some of your businesses’ best photos. The world is your oyster here but if you have amateur photographers on your team then today might be a great day to show off some of their best work! #WorldPhotoDay

National Patient Advocacy Day
The healthcare system is incredibly complicated which can make people feel helpless when they’re already at a low point. Businesses in the medical or legal fields can use this day to promote patient advocacy and provide resources like this one to make sure patients know they still have a voice. #NationalPatientAdvocacyDay

AUG 20

National Bacon Lover's Day
People seem to love bacon the same way sports fans love their favorite teams. Restaurants should take advantage of this fervor by offering special bacon-related meals and offer discounts! #NationalBaconLoversDay

AUG 21

National Senior Citizens Day
This day was started by Ronald Reagan to raise awareness of issues that affect senior citizens and to promote things that improve their quality of life. It’s that latter part that businesses should focus on by promoting any senior discounts they may have. #NationalSeniorCitizensDay

AUG 22

Burger Day
MMMM, that IS a tasty burger! You got burgers on your menu? Make them front and center on social media and encourage people to share stories about the best burgers they’ve ever had. Trust us when we say that people remember a phenomenal burger! #NationalBurgerDay

AUG 23

National Cuban Sandwich Day
Cuban sandwiches are muy delicioso so offer discounts to your customers if you have them on your menu! #NationalCubanSandwichDay

AUG 24

National Waffle Day
There’s no time to waffle about the true breakfast of champions today so post your best waffle photos and consider posting a collage of photos of your best waffle art! #NationalWaffleDay

AUG 25

National Whiskey Sour Day
Give ‘em something refreshing with a kick on Whiskey Sour Day! Bars and restaurants should offer specials on this drink or consider sharing a recipe for their best whiskey sour like this one here! #NationalWhiskeySourDay

AUG 26

National Dog Day
Cats had their turn earlier in the month and now it’s time for the doggos to take the stage. If you have an office dog then today is the day to show them off! #NationalDogDay

AUG 27

National Just Because Day
This is a day with limitless potential for brands and businesses. It’s based on random acts of kindness so consider using today to surprise your audience with discounts or giveaways! #NationalJustBecauseDay

AUG 28

National Bow Tie Day
August really IS a little languid but that doesn’t mean you can’t dress to the nines with a sweet bow tie. Every office has the person that pledges allegiance to the bow tie so feature them on your social media profiles today! #BowTieDay

AUG 29

College Colors Day
Encourage your team to wear their college colors to work today, take a photo of the entire team, and then post about your team having school spirit! #CollegeColorsDay

AUG 30

National Grief Awareness Day
This is a day for people in the mental health field to provide insights and advice into how to best cope with loss. Here’s a good example from the APA that you can use as a resource to raise awareness. #NationalGriefAwarenessDay

AUG 31

Eat Outside Day
Does your restaurant offer outdoor seating with incredible views? Highlight it today on social media! Other options here can be to include discounts on picnic supplies for those people who don’t live in Florida like your Nuera Marketing team! #EatOutsideDay

Monthly Social Media Observances in September

National Chicken Month
Everyone knows the social media manager crossed the road to post about the majesty of the chicken during the month of September. If you have a restaurant that prominently features chicken then this is the month to offer discounts and to introduce new chicken-centric menu items. To not do so would be a misstep most…fowl? We’ll see ourselves out. #NationalChickenMonth

Disaster Preparedness Month
Here in the South, hurricanes are a pretty big deal in the month of September. This month is perfect for law firms, insurance companies, or anyone who provides household services like roofing, fencing, etc to post lists of how to best be prepared during a disaster. Here’s a great resource you can use from Ready.gov! #DisasterPreparednessMonth

Self Improvement Month
Nobody’s perfect and we can all do everything we can to try to get a little bit better each day. If your business is involved with physical or mental fitness then this is the month for you to share self-improvement tips like this one from National American University. #SelfImprovementMonth

National Organic Month
This month celebrates healthy, organic food which means anyone who owns a restaurant, farm, or works in the food service industry has ample opportunity to talk about the origins of their food and their commitment to maintaining a healthy menu! #NationalOrganicMonth

Suicide Prevention Month
This one also applies to the mental health field but can also apply to any business within the medical space. It’s important not to cast judgment or editorialize in a post about this month and instead should be used as an opportunity to provide resources for people considering ending their own life. Here’s an example of a list of hotlines people can call that you could share. #SuicidePreventionMonth

Pain Awareness Month
This month was started to raise awareness of generalized pain that so many people experience within a given day. While an obvious example would be for a medical professional to offer general pain mitigation tips, this can also be an opportunity for medical supply companies to extol the virtues of some of their products. It is important that posts on the subject be couched in sympathy rather than sales-oriented because there’s a fine line between helpful and opportunistic. #PainAwarenessMonth

September 2025 Social Media Holidays

SEP 01

American Chess Day
Time to indulge your inner Magnus Carlsen (even though he’s Norwegian) and celebrate the game of chess! If you have a chess board in your office then consider posting a reel or photo of a particularly heated game between employees to celebrate your office culture! #AmericanChessDay

Labor Day
If your business is closed on Labor Day then be sure to alert people to that fact beforehand. Either way, this day gives you an opportunity to celebrate the members of your team who help your business find success! #LaborDay

SEP 02

Telephone Tuesday
The day after Labor Day usually finds businesses’ phones tied up with callers who couldn’t get through over the long weekend. Today would be a great day to take a photo of whoever works your phones to let people know you’re back open with service as usual while also celebrating the hard work of a team member who probably has a long day ahead of them! It was this or celebrating US Bowling League Day and while we hesitated to strike (zing!) down such an esteemed sport, we thought #TelephoneTuesday was the way to go.

SEP 03

Global Talent Acquisition Day
HR employees are some of the most unheralded in the workforce but they get their own day today! You can use this day to not only celebrate the contributions of your HR department but also to remind people of any job openings you might have on your team! #GlobalTalentAcquisitionDay

SEP 04

Eat an Extra Dessert Day
Sometimes people just need to treat themselves to a little something extra so give them something to look forward to by offering 2 for 1 dessert items today! #EatAnExtraDessertDay

SEP 05

International Day of Charity
Does your business support charities? Today is not the day to pat yourself on the back for your contributions but to raise awareness of what those charities do to help the world. #InternationalDayofCharity

National Cheese Pizza Day
I was admittedly a little surprised there was only one day dedicated to the cheese pizza because I celebrate it 365 days a year. My body is like 80% cheese pizza which in hindsight is a pretty disgusting visual but it’s too late to turn back now. In all seriousness, pizza parlors and restaurants need to make this a big day and offer huge discounts on the indescribably delicious cheese pizza! As an aside, who is the impish prankster who decided to make it on August 5th National Cellulite Day? I kid you not.  #NationalCheesePizzaDay

SEP 06

National Read a Book Day
While this is an obvious day for booksellers across the world, other businesses can use it to humanize their team by showing off some of their favorite books. For example, I happened to recently enjoy the book The Winner by Teddy Wayne. Look at me now…humanized at last! #NationalReadABookDay

SEP 07

International Day of Clean Air
The effects of smog and air contaminants can have lasting impacts on a person’s health so if you offer any services or products that help clean air then today is the day to post about it. We’ll definitely be posting about this day for our clients at Ocean State Heating & Air because they offer specials on amazing products like the Aerus Air Scrubber! #InternationalDayofCleanAir

National Beer Lovers Day
Far be it from us to suggest that the wafting smell of an IPA dilutes the pristine air of the International Day of Clean Air but today is also a day for the beer lovers of the world. This day is also on a Saturday this year so bars and restaurants can have a guilt-free celebration from open to close with specials and promotions! We’d be remiss if we didn’t evoke the inevitable advice of the world’s foremost practitioner of the emoji, Nuera president Joe Sampson, and say that you should use this emoji:🍺. #NationalBeerLoversDay

SEP 08

World Physical Therapy Day
Does your practice offer physical therapy services? If so, today is the day to explain why you’ve got the best staff and systems in place to help your patients heal! You can also consider sharing a list of physical therapy exercises folks can do at home like this one from UT Health Austin. #WorldPhysicalTherapyDay

SEP 09

International Box Wine Day
Finally, we’re classing up this calendar with International Box Wine Day. Who needs bottles and their impossible to finagle corks when all you need to do is grab a box, punch some cardboard, and pour away? In all seriousness, box wine is particularly popular as a more mobile-friendly wine and it could provide wine stores a good opportunity to poke fun at the reputation of wine drinkers as snobs that was cultivated in the movie Sideways. #InternationalBoxWineDay

SEP 10

World Suicide Prevention Day
This is a day for mental health professionals to provide resources for those truly suffering. You can find more information and resources here. #WorldSuicidePreventionDay

SEP 11

Anniversary of September 11, 2001
It’s probably best to go dark on your social feeds this day unless you want to post about the events of September 11th, 2001 with a caption like #NeverForget.

SEP 12

National Day of Encouragement
The previous two days have been incredibly sad so use your social media feeds to cheer up your audience by offering them encouragement. The world is your oyster here so just be encouraging, kind, and affect a positive tone throughout your post. #NationalDayofEncouragement

National Video Game Day
What a glorious day this is and if you happen to sell video games then consider offering discounts, demos, and more promotions to really bring people into your store. Our clients at Davis Law Firm have three arcade games in their lobby so we always make it a point to show them off today so people can see their amazing office space! #NationalVideoGameDay

Stand Up To Cancer Day
Everyone knows someone who has been affected by cancer and today is the day for your business and team to show that you’re ready to stand up to this dreaded disease. This is actually an official day and cause and you can find ways to help stand up to cancer (and encourage your audience to do so as well) here. #StandUpToCancer

SEP 13

National Peanut Day
A day to celebrate George Washington Carver and the glory of the peanut. If you have anything that prominently features peanuts on your menu then you guessed it, today is the day to offer discounts! #NationalPeanutButterDay

SEP 14

National Coloring Day
The world is full of vibrant colors and if you sell art supplies then today is the day to bring those colors to life with sales and discounts. Also, if you have any artwork around your office that you’re particularly proud of then today is the day to show it off on social media! #NationalColoringDay

SEP 15

National Online Learning Day
This is a big day for our clients at Schultz because they offer a bevy of online courses for Florida educators. If you offer any learning opportunities online then offer a discount today and ensure you’re highlighting your core offerings. #NationalOnlineLearningDay

SEP 16

National Tattoo Story Day
This isn’t just a day for tattoo parlors to highlight some of their best art as any business can feature photos of their employees’ tats with an accompanying story. It makes for really interesting content that will likely result in a lot of engagements and comments! #NationalTattooStoryDay

SEP 17

World Patient Safety Day
Having to undergo any kind of medical procedure is a scary proposition so medical professionals should use today to remind their audience of the lengths they go to protect patient safety. The inverse of that would be a law firm reminding patients that they have rights in the face of potential medical malpractice. Here’s more information about the day that you can use to inform your post. #WorldPatientSafetyDay

SEP 18

U.S. Air Force Day
Today marks the anniversary of the founding of the United States Air Force. If you had any employees that served their country in the Air Force then today is the day to show your appreciation for their sacrifice. #USAirForceDay

National Cheeseburger Day
Cheeseburgers are a serious business and if you’ve got a particularly tasty burger on the menu then it should be front and center on your social media feed! #NationalCheeseburgerDay

Global Company Culture Day
What makes your company culture stand out against the beige monotony provided by your competitors? Show it off on social and share it with a tone that’s both fun and welcoming! #GlobalCompanyCultureDay

SEP 19

Talk Like a Pirate Day
I always thought this day was a myth designed to illustrate the ridiculousness of some of these social media holidays. As with so very many things, I was wrong. As far as brands and businesses are concerned, our best advice on this day can be summarized in one word: don’t. Also, this day somehow has a spinoff holiday called Meow Like a Pirate Day? I think we can all agree that this is the Joey (starring TV’s Matt Leblanc!) of social media holidays. Look ok, if you insist on posting about this day then make sure it’s germane to your business and at least half-heartedly clever. Toss in the obligatory “argh” once in a while and maybe include an eye patch but let’s not go full Jack Sparrow here. #TalkLikeAPirateDay

SEP 20

National Concussion Awareness Day
I got a concussion when I was 10 after a particularly heated game of soccer and I forgot my name for three days. I wish I’d known about this day (my birthday coincidentally) and resources like this to help me make sense of it then--so medical professionals can use this opportunity to educate the audience now! #ConcussionAwarenessDay

SEP 21

World Gratitude Day
There’s so much negativity on social media that today represents a great opportunity for your business to share the things that make you grateful. This can be anything from a particularly great customer/client testimonial to a post about your amazing team! #WorldGratitudeDay

Wife Appreciation Day
Pro tip to all the spouses out there: buy your wife something special today not because it’s Wife Appreciation Day but “because every day should be Wife Appreciation Day.” It’s a winning line and will go over like gangbusters especially after you got a sweet deal you saw on social media from a business offering discounts on things your wife would like! #WifeAppreciationDay

World Alzheimer's Day
Alzheimer’s is a devastating diagnosis for families and this day was created to spread awareness. If you work in neurology then consider sharing helpful information like this resource from World Alzheimer’s Day. If you don’t work in a field relevant to Alzheimer’s then consider posting a photo of your team in purple to show your support. #WorldAlzheimersDay

SEP 22

First Day of Autumn
Summer is finally over and you can use today to celebrate everything you love about the first day of fall! That’s right, it’s decorative gourd season, friends! You’re welcome for that. #FirstDayofFall

National Family Day
There’s nothing more important than family and businesses can use today to share info about their family-owned business, their appreciation for the families that are their customers, or offer family-related discounts and promotions today! #NationalFamilyDay

SEP 23

National Baker Day
Today is the day for anyone involved in the baking of meals to share their favorite recipes and to encourage their audience to share their own favorite meals they’ve baked! #NationalBakerDay

SEP 24

National Horchata Day
This is a day for the fancy coffee drinkers and be sure to soundtrack every reel about your best horchata with this Vampire Weekend song! #NationalHorchataDay

SEP 25

National Daughters Day
Encourage your employees to share photos of themselves with their daughters and then share them on your own social media feed! #NationalDaughtersDay

National Cooking Day
National Cooking Day is a great opportunity to appeal to chefs across your audience by offering advice, recipes, and behind-the-scenes content of your team preparing a meal! #NationalCookingDay

Call Your Mother Day
This isn’t actually an official day but I’m including it here because it’s good advice any day of the year. Just give your mom a call even if it’s to say hello because they’ll appreciate the gesture. #CallYourMother

SEP 26

World Maritime Day
This is a day to celebrate all the seafarers out there. If your business is involved with the ocean in any way then use this as an opportunity to highlight the hard workers on your team and take people behind the scenes of your operation. Here’s a great list of ways to observe the day! #WorldMaritimeDay

SEP 27

World Tourism Day
Is your business a destination for travelers? Offer discounts galore today to spread awareness and encourage more of a global reach! #WorldTourismDay

National Singles Day
While it’s a solid movie, this is not dedicated to the 1993 Cameron Crowe film Singles. This is a day to celebrate the unattached and businesses can do that by offering “treat yourself” discounts on products! #NationalSinglesDay

SEP 28

National Neighbor Day
Businesses can use this day to pay it forward to some of their neighboring businesses by promoting what it is they do. This will not only engender goodwill but will also tacitly remind your own audience where you’re located. #NationalNeighborDay

SEP 29

National Coffee Day
If you’re like me then your day doesn’t truly get started until you’ve had that first cup of coffee. Coffee shops should absolutely use this day to offer promotions, discounts, and giveaways throughout the day! #NationalCoffeeDay

World Heart Day
This day was started to increase awareness of the dangers of cardiovascular disease. People will always enjoy sharing content that makes them healthier and you can find numerous resources from the World Heart Organization here. #WorldHeartDay

SEP 30

International Podcast Day
People love themselves a podcast and businesses can use today to help people get to know their employees by sharing your team’s favorite podcasts! #InternationalPodcastDay

Monthly Social Media Observances in October

Breast Cancer Awareness Month
Did you know that 360,000 people will be diagnosed with breast cancer in 2024? To show your support for those battling this horrible disease, consider sharing a photo of your team wearing pink to the office. As with any observance like this, it always helps to share a link with your audience to let them know how they can get involved and you can find that link here. #BreastCancerAwareness

Financial Planning Month
This is a month tailor-made for financial planners and institutions to share tips with their audience on how to best plan their financial future. We’ll be taking advantage of this day for our clients at Riverplace Capital by sharing tips and strategies to help folks manage their finances during a period when the markets are especially tumultuous. #FinancialPlanningMonth

National Dessert Month
Helping your audience indulge in their sweet tooth is a great way to generate engagement for your restaurant. Use this month to introduce new desserts and to share the best photos of the desserts on your menu so that your audience is salivating for something sweet after their meal! #NationalDessertMonth

National Pizza Month
In a world where people disagree about just about everything, pizza serves as the great unifier because we can all agree that people who dislike pizza (with the exception of the lactose intolerant) are a fairly disreputable group. This month serves as a great opportunity to offer discounts on the pizza you have on your menu and when done right, your posts will really…deliver? Our president, Joe Sampson, doesn’t edit these before they go out but if he did you can rest assured that the self-proclaimed “Emojist with the Mostest” (he doesn't call himself that) would say that the perfect topping for your pizza post would be this emoji: 🍕. #NationalPizzaMonth

Vegetarian Month
This entire month can be used to celebrate not only the health benefits of going vegetarian but also by offering promotions and discounts on vegetarian meals. Even if you serve meat on your menu, be sure to make your post as appealing as possible to vegetarians because they can be an evangelical audience when a business shows how much they appreciate them. Here’s a great list of the benefits of going vegetarian from Harvard Health. #VegetarianMonth

Domestic Violence Awareness Month
No person should have to experience the trauma of domestic violence and yet it is sadly a common occurrence. Victims of domestic violence often feel like they have nowhere to turn so it’s important for your business to show your support and to provide resources like this to let them know that they have options. #DVAM2025

"Spooky Season"
True story: my wife will not watch horror films any other month of the year unless it’s during what she calls “spooky season.” It makes little sense to me but there seems to be a general consensus that the latter part of October is the best time to truly embrace Halloween so consider updating your profile imagery to have a vaguely “spooky” feeling and maybe even go so far as to add design flourishes to appropriate images so that they’re more applicable to the season. #SpookySeason

October 2025 Social Media Holidays

OCT 01

National Sunset Day
If someone were to ask us what kind of content was virtually guaranteed to generate engagements for brands and businesses then we’d answer “babies, pets and sunsets.” People love a great sunset photo and businesses can highlight their physical location with a beautiful sunset in the background while also encouraging their audience to share their own amazing sunset pics! #NationalSunsetDay

International Coffee Day
Every office has a person who can’t function without a cup of coffee (points at self) and today is a good day for businesses to showcase that person. If you run a coffee shop then today is a great day to offer discounts and advertise them to new audiences who may have never visited your location before! #InternationalCoffeeDay

OCT 02

National Fried Scallops Day
Today is the day to come out of your shell and offer discounts on fried scallops at your seafood restaurant! #FriedScallopsDay

OCT 03

Mean Girls Day
The movie Mean Girls has really taken on a life of its own since the movie was released and this is a surprisingly huge day on social media. The folks in your audience who love the movie (and there will be many) will appreciate the recognition of this day and you can really make a “fetch” post by incorporating some of the ideas found here. #MeanGirlsDay

OCT 04

National Trucker Day
This day is especially relevant for those in the logistics industry who rely so much on the hard work of truckers. Show off photos of some of your best truckers and express appreciation for the long hauls they embark upon! #NationalTruckerDay

OCT 05

World Teachers' Day
Teachers are often unsung heroes but they don’t have to be on this day! We’ve actually had our own clients across multiple industries share stories about their favorite teachers on this day so any business can express their admiration for educators today! Also, this is a great resource for other ways to celebrate teachers. #WorldTeachersDay

OCT 06

National Noodle Day
Let’s take a minute to noodle on the versatility of the noodle. It’s great in pasta, it’s filling and it’s a staple of Asian cuisine. Today is the day to celebrate the noodle in all its glory by offering specials on noodle-based dishes if you own a restaurant! #NationalNoodleDay

National Child Health Day
Children are precious and we should go to great lengths to keep them in good health. Today represents a great day for medical professionals or child service providers to offer lists of ways to maintain good child health like this one from Pedia Trust. #NationalChildHealthDay

OCT 07

National Taco Day
It almost seems a shame that this doesn’t fall on a Tuesday but the taco faithful are rabid and you should use this day to offer discounts on your very best tacos! #NationalTacoDay

OCT 08

National Heroes Day
Superman may get all the press but there are everyday heroes who deserve to be recognized on your social media feeds. One idea would be to have everyone on your team share who their hero is and why and then ask your audience to comment with a description of their own heroes! #NationalHeroesDay

Emergency Nurses Day
Emergency nurses are on the front lines of saving lives and they should be celebrated all year long. They do get a special day today so hospitals and medical facilities should use the day to express their appreciation for the emergency nurses that do such heroic work. #EmergencyNurses

OCT 09

International Beer & Pizza Day
The diet of every underachieving college student finally gets its own day so consider offering specials to a younger demographic today! #BeerAndPizzaDay

OCT 10

World Mental Health Day
It’s been a rough couple of years for many people and their mental health may be struggling during election season. Today is a terrific opportunity for people in the mental health field to share some tips on how to manage stress like this list from Mayo Clinic. #WorldMentalHealthDay

World Egg Day
As the saying goes, you never skip Egg Day! Breakfast restaurants should make it a point to discount some of their best egg-based dishes today or even offer recipes for something like the best frittatas like this one from Love and Lemons. #WorldEggDay

OCT 11

National Spread Joy Day
There is a lot of negativity on peoples’ social media feeds this time of year and this day gives you the opportunity to inject a little joy into their lives. The world is truly your oyster as far as content is concerned but just be sure to affect a happy tone and to post things that bring joy into others’ lives. #NationalSpreadJoyDay

OCT 12

World Arthritis Day
This day was created to raise awareness for folks afflicted with arthritis. You can find more information about how to contextualize your post using this link from the World Arthritis Foundation. #WorldArthritisDay

OCT 13

Navy Birthday
The United States Navy was founded on this day in 1775 and businesses can use this day to highlight employees who served and to express appreciation to everyone else who put themselves on the line for the Navy. #NavyBirthday

Breast Cancer Awareness Day
The entire month of October is dedicated to Breast Cancer Awareness but this is the specific day to really go all out and share photos of your team wearing pink. Maybe even consider changing your profile photo to the pink ribbon for a day? Here are some resources you can utilize on your social media feeds today. #BreastCancerAwarenessDay

Colombus Day
Columbus’ reputation has (justifiably) taken a bit of a hit over the years and posting about it might not be the best move. If you ARE closed on this day then be sure to post about your updated hours! #ColumbusDay

Indigenous Peoples' Day
If you're looking for a meaningful alternative to Columbus Day, 11 states and many municipalities designate the second Monday in October as Indigenous Peoples' Day. This day recognizes the long history of indigenous stewardship and contributions prior to Christopher Columbus's arrival in North America to the present day. #IndigenousPeoplesDay

OCT 14

National I Love You Day
Today provides brands with a great opportunity to show appreciation for their most loyal customers by either featuring them on their social media pages or by offering discounts just because. #NationalILoveYouDay

OCT 15

Pharmacy Technician Day
Pharmacists work in a fairly high-pressure environment that requires dealing with customers who can be less than cordial. Today is a day for pharmacies around the world to celebrate their pharmacy techs on social media! #PharmacyTechnicianDay

OCT 16

National Boss's Day
Today is a day to celebrate the folks at the top of your organization! We’ve done this with a number of our clients but it’s always a good idea to show appreciation for the boss of a company and also to let your audience know who’s calling the shots! Speaking of which, have we mentioned that we find Joe Sampson to be totally brilliant? #NationalBossDay

World Food Day
Food scarcity is an issue all over the world and today is a great opportunity for your brand or business to donate to food shelters across the country. Here’s a list of food banks by area code that you can share with your audience to encourage them to do the same. #WorldFoodDay

OCT 17

National Pasta Day
Don’t let Olive Garden have all the fun today! If you have pasta on your menu then be sure to highlight it along with discounts on social media today! #NationalPastaDay

OCT 18

National Necktie Day
You can really put the “win” in Windsor knot on your social media feeds today by showing off some of your most chic neckties and by offering a discount to the sartorially inclined! #NationalNecktieDay

OCT 19

Sweetest Day
It’s rare that a social media holiday gives you carte blanche to bring joy to your audience with very little context and October has TWO of those days! Sweetest Day just asks you to share something sweet that will bring a little lightness to the feed of your audience. If you can tie it into your business, even better! #SweetestDay

OCT 20

International Chef Day
Yes chef, indeed! These culinary wizards conjure up delicious food in the kitchen each and every day and restaurants should use today to introduce their audience to the brains behind all their amazing cuisine! #InternationalChefDay

OCT 21

National Reptile Day
You can really tip the scales (see what we did there?) in your favor today if you own a pet store by sharing fun facts about reptiles like this list from ThoughtCo. #NationalReptileDay

OCT 22

National Color Day
As much as your intrepid author would like to tell himself that the secret to a great social media post is the caption itself, it’s really all about the visuals. National Color Day is a day to make vibrant color explode off your audience’s feed whether that’s by showcasing colorful products or artwork around the office! #NationalColorDay

OCT 23

National Paralegal Day
The lawyers may be the subject of all those David E. Kelley shows but it’s the paralegals that often do the grunt work behind the scenes. Law firms should use this day to shine a light on their paralegals and all of their hard work! #NationalParalegalDay

OCT 24

Global Champagne Day
Cheers to a great grape creating a celebratory beverage! Pop those corks on your social media posts to celebrate a great team win or if you sell champagne, consider offering tastings or discounts! #GlobalChampagneDay

OCT 25

International Artist Day
Creativity is a magical thing and today we celebrate the artists who bring life to their work! Consider sharing some of your favorite artwork, highlighting one of your designers, or asking your audience to share some of their favorite artists today! #InternationalArtistDay

Make a Difference Day
The smallest gestures can make a huge impact in the lives of others so consider using your social media platforms to encourage and incentivize your audience to make a difference somehow. Highlight someone on your team who always goes the extra mile and then ask your audience to nominate someone they know who does the same! #MakeADifferenceDay

OCT 26

National Pumpkin Day
Halloween is right around the corner so brands can use this to not only show off their office jack-o-lanterns but to encourage their audience to do the same! #NationalPumpkinDay

OCT 27

National American Beer Day
Import shmimport, today we tip back the domestics with pride! This day presents a nice opportunity for bars and restaurants to showcase some of their best craft beers made in America by offering discounts! Today also happens to be National Mother-in-Law Day and we can’t think of a better reason to start drinking (this doesn’t apply to you, Mary--you’re the best!). #NationalAmericanBeerDay

OCT 28

National First Responder Day
First responders are true heroes and businesses can use today to offer discounts to first responders on anything that they sell to show their appreciation! #NationalFirstRespondersDay

OCT 29

National Cat Day
If you’re curious (not unlike a cat) then photos of cats are basically like manna from heaven for social media engagements. If you have an office cat then they should be front and center on your social media feeds! #NationalCatDay

World Stroke Day
World Stroke Day was created to raise awareness of what causes debilitating strokes. If you work in the medical field then consider sharing a list of signs and symptoms to look out for if you suspect someone is having a stroke. #WorldStrokeDay

OCT 30

National Checklist Day
While this day was started to commemorate the most organized around us (ie: nerds), brands and businesses can actually use this as an opportunity to share some things they have coming in the next few months. Just share a to-do list of things you already plan to accomplish or implement and you can build excitement for what’s ahead! #NationalChecklistDay

OCT 31

Halloween
We’ve finally arrived at the theater kids’ Super Bowl! Share photos of your team dressed in their Halloween costumes, maybe add some spooky design elements to your visuals, and above all, wish everyone a #HappyHalloween!

National Savings Day
If you were to ask my wife then she would tell you I have never observed this day since we met. Well, financial institutions of the world, today is the day to get people like me back on track by offering great tips on how best to save money like this one from Better Money Habits. #NationalSavingsDay

Monthly Social Media Observances in November

National Gratitude Month
Thanksgiving is obviously later this month but National Gratitude Month encompasses all of November. At a time when your audience’s social media feeds will be clogged with division and vitriol, it’s not a bad idea to talk about the things that you and your team are grateful for this year. It not only provides a great juxtaposition against the dross of derision, it also humanizes your team which should always be a goal. #NationalGratitudeMonth

Military Family Month
Military families are forced to sacrifice a great deal for our country and this month provides a great opportunity for businesses to show their appreciation by offering discounts throughout the month. Black Friday and Cyber Monday will be celebrated by every business but Military Family Month takes place the entire month and allows you to help a worthy group of people while getting the jump on competitors. #MilitaryFamilyMonth

Lung Cancer Awareness Month
Lung Cancer is a truly terrible disease and this month was created to raise awareness for the 230,000+ that will battle it this year. Businesses can show their support by either featuring their team wearing a white, pearl or clear ribbon, sharing their story here, or sharing lung cancer prevention tips. #LungCancerAwarenessMonth

National Entrepreneurship Month
This month should be considered a blank canvas for businesses as it encompasses everything involving entrepreneurship. Businesses can share their origin story this month to show solidarity with their fellow business owners who are just getting their ideas off the ground. Bennett College has a great list of five ways you can commemorate National Entrepreneurship Month here. #NationalEntrepreneurshipMonth

National Inspirational Role Models Month
Behind every great business owner is often someone who provides invaluable wisdom and advice. In a month where division will be prevalent, you can use this month to post something positive by focusing on your team’s philanthropic work, championing the people who have helped you succeed along the way, and even asking your audience to nominate their own inspirational role model! #InspirationalRoleModelsMonth

Gluten-Free Diet Awareness Month
Darn tootin’, there’s no gluten this month (I have waited to use that for YEARS)! Health food stores and restaurants that offer gluten-free options should not only offer discounts this month but also use it as an opportunity to share valuable insights like this about the benefits of a gluten-free diet! #glutenfreediet

No-Shave November
As someone who has attempted to grow a beard on numerous occasions only to find his face looking like the turf of a football field after a Grateful Dead concert, I’ve never found success celebrating No-Shave November. However, this observance provides a great opportunity for brands to highlight team members by posting photos of them clean-shaven at the start of the month and then fully lumberjacked up with a beard at the end of the month. What’s more, No-Shave November was originally started to show solidarity with cancer patients who are losing their hair so brands can run internal contests to see who can last the longest and then make a donation to No-Shave. #NoShaveNovember

November 2025 Social Media Holidays

NOV 01

Extra Mile Day
Do you have someone on your team who always goes the extra mile to make the rest of the team better? Today is the day to celebrate their hard work! #ExtraMileDay

World Vegan Day
If you sell anything vegan then today is the day to not only offer discounts but also to share information about the benefits of a vegan diet like this resource from Healthline! #WorldVeganDay

NOV 02

Day of the Dead
Also called Dia de los Muertos, the Day of the Dead is an important Mexican holiday that honors those no longer with us. There’s a celebratory tone to this day and it offers an opportunity for Mexican restaurants especially to discount tequila and other drinks that would be used to toast the deceased. Here’s a history of the day you can reference as well! #DayofTheDead

NOV 03

National Sandwich Day
Sometimes a sandwich really hits the spot and this is the day that spot should be bombarded on social media with restaurants highlighting their best sandwiches! #NationalSandwichDay

NOV 04

National Candy Day
This is a time to tug on the sweet tooth of your audience by offering free samples and discounts on all of your best candy! #NationalCandyDay

National Day of Community Service
Social media is a great way to engender your business to the community and this day offers an opportunity to give back in a more visible way. Consider highlighting your team members who give back to the community and be sure to tag the organizations they work with to maximize the reach of your posts! You could even take this a step further and have your entire team participate by helping a cause that’s near and dear to you. It would do a lot to generate goodwill for your business and besides, it’s just a great thing to do! #NationalDayofCommunityService

NOV 05

National Stress Awareness Day
Something tells us that people are definitely going to be feeling a little stressed today so it would be a great opportunity for wellness brands to offer stress reduction tips like this one from Very Well Mind. Just remember to keep it mindful and demure. #NationalStressAwarenessDay

NOV 06

International Stout Day
We can’t think of a better time to raise a glass than a few days after people will inevitably be recovering from a crippling hangover. Restaurants and bars can give their audience the hair of the dog by celebrating International Stout Day with discounts on your best frothy stout! #InternationalStoutDay

NOV 07

National Cancer Awareness Day
Use today to spread awareness for the battles being fought by hundreds of thousands of people against cancer. Be sure to include links to places like the American Cancer Society to encourage your audience to get involved. #NationalCancerAwarenessDay

NOV 08

National Cappucino Day
Amazing how all of these days seem to complement one another right in a row, huh? People will need an extra pick-me-up after they spent all night celebrating International Stout Day so coffee shops can offer discounts all day on cappuccino to give their customers an extra boost! As always, we would be remiss if we didn’t mention that The Prime Minister of Emojistan himself, our founder and President Joe Sampson, would request that you use this emoji: ☕. #NationalCappuccinoDay

NOV 09

Go to an Art Museum Day
This is a bit of a slow day (a much-needed respite) but it’s the Super Bowl for all the art museum social media managers out there. As with all destinations on social media, try to encourage your audience to post their own content that you can share. Also, consider offering either one day of free admission or some massively discounted tickets today. #GoToAnArtMuseumDay

NOV 10

Marine Corp Day
Today marks the anniversary of the founding of the United States Marine Corps and you can commemorate the occasion by expressing appreciation for both the members of your team and anyone else who served. #MarineCorpsDay

International Accounting Day
Frequently known as the bad boys of the office, the office accountant isn’t often elevated to superstar status on social media. THAT. CHANGES. TODAY. Accounting is the backbone of any operation so be sure to champion the members of your team that crunch the numbers and keep things running smoothly! #InternationalAccountingDay

NOV 11

Veterans Day
Today is a day to use a reverent tone to express just how appreciative you and your team are for the service of those who served in the military. Be sure to mention your military discount and if you have any trouble coming up with a caption, be sure to consult this blog we wrote about how to post on social media holidays! #VeteransDay

NOV 12

National Happy Hour Day
Turn a mundane Tuesday into a celebration of early-evening drinking by commemorating National Happy Hour Day with special discounts on alcohol from 4-7 pm! Be sure to encourage your audience to tag your bar/restaurant in photos as well so that they can spread the message on your behalf. #NationalHappyHourDay

NOV 13

World Kindness Day
A little kindness goes a long way and you can use this worldwide observance to perform small acts of kindness for your most loyal customers and your team while encouraging your audience to pay it forward as well! #WorldKindnessDay

NOV 14

International Girls Day
International Girls Day was founded to help promote the things that instill confidence in young women. If you have any young women on your team then today is the day to celebrate all that they contribute to your business. You can also share a history of the day like this one from Kappa Delta (the original founders of the day). #InternationalGirlsDay

National Seatbelt Day
Did you know that 46,000 Americans are killed each year in accidents where someone wasn’t wearing a seat belt? Law firms and other companies involved in safety can use this day to encourage people to buckle up and to share facts about seat belt safety. #SeatBeltDay

NOV 15

National Philanthropy Day
Did you know that 46,000 Americans are killed each year in accidents where someone wasn’t wearing a seat belt? Law firms and other companies involved in safety can use this day to encourage people to buckle up and to share facts about seat belt safety. #SeatBeltDay

NOV 16

National Fast Food Day
You know that somewhere in the world Ronald McDonald and Grimace are holed up in a burger dungeon (I’m envisioning Saw but with fries) scheming up ways to celebrate this day on social media. Don’t let those clowns have all the fun--even if you’re not a fast food restaurant, you can use this day to really drive that point home on social media but also by playing up how fast your service can be. #NationalFastFoodDay

NOV 17

National Hiking Day
Lace-up those hiking boots and get ready to post on social media if you run a sporting goods store because you should be promoting all of your hiking gear today. Also, consider encouraging your audience to upload photos from their favorite hikes! #NationalHikingDay

NOV 18

National Princess Day
You can paint with a wide brush on this day because princesses don’t necessarily have to be little girls. You can offer discounts for daughters but you can also make it a point to say that every woman is a princess by offering specials for them to be treated like royalty for a day. This can apply to restaurants, spas, and boutiques--there really are no limits! #NationalPrincessDay

National Entrepreneur Day
This is a day for all the dreamers out there making their businesses happen. Celebrate the leap of faith required to start your own business by championing those who came before you, sharing your own business’ origin story, and encouraging others to start their own company. You can learn more about the history of this day here. #NationalEntrepreneurDay

NOV 19

Zinfandel Day
Keep your tone light and breezy like the grapes that make this wine beloved by mothers-in-law all over the world by offering discounts and tastings all day! #ZinfandelDay

World Toilet Day
While some could argue that all of social media is a toilet, this is actually a day perfect for plumbers. Have some fun with this one if you own your own plumbing business because it’s such a seemingly random holiday that you’re afforded a lot of opportunities to use humor here. #WorldToiletDay

NOV 20

Education Support Professionals Day
If you work in education or even a company that is education-adjacent, then this is the day to express appreciation for all of those behind-the-scenes people who help make schools run smoothly! #EducationSupportProfessionalsDay

NOV 21

World Hello Day
While this may seem like one of those days that someone made up just for the sake of doing it, this is a day that is actually lauded by Nobel Prize winners as a great way to promote harmonious interaction. For social media managers, it represents a great opportunity to get to know your audience by asking them an open-ended question that they can answer in the comments. #WorldHelloDay

NOV 22

Go for a Ride Day
This day was started to encourage people to get out of the house and cruise around in their cars so dealerships should use it as an opportunity to get people to come by and test-drive their flyest rides (or whips as the kids called them in 1999). #GoForARideDay

NOV 23

National Espresso Day
Thanksgiving is just around the corner and your audience is going to need a boost before, during, and after all of that family and tryptophan. Start pumping up the espresso deals now but let people know that they’ll continue into the next week because you have their backs after what can be a stressful holiday. #NationalEspressoDay

NOV 24

Celebrate Your Unique Talent Day
This day represents a great opportunity to let your audience get to know the members of your team. Consider posting a video of an employee doing something unique that only they can do and also ask the audience to let you know their unique talent in the comments! #UniqueTalent

NOV 25

Shopping Reminder Day
This day was created to remind people to shop for the holidays AFTER Thanksgiving but you can use it as an opportunity to really drive home your #BlackFriday and #CyberMonday deals in advance of the competition! #ShoppingReminderDay

NOV 26

International Cake Day
If ever there was a holiday worth celebrating with vigor then it’s International Cake Day. Bakeries and restaurants should have the floor on social media today by showing off their tastiest and most aesthetically appealing cakes! #InternationalCakeDay

Shopping Reminder Day
This day was created to remind people to shop for the holidays AFTER Thanksgiving but you can use it as an opportunity to really drive home your #BlackFriday and #CyberMonday deals in advance of the competition! #ShoppingReminderDay

Drinksgiving
We totally understand wanting to have a few drinks when you go home for Thanksgiving because that can be mighty stressful. If you have a bar that’s open on the day before Thanksgiving then you have an opportunity to have a big night by celebrating Drinksgiving by letting people know your hours and offering specials all night. #Drinksgiving

NOV 27

Thanksgiving
This is absolutely a day to show gratitude to your team and your customers on social media. You can design your own image or feature client testimonials but make it a point to wish everyone a Happy Thanksgiving and to tell people what you’re thankful for this year. #HappyThanksgiving

NOV 28

Black Friday
This is a HUGE day for retail so be sure to start hyping your sales EARLY to generate some excitement. Consider doing a countdown to this day and make sure you let your audience know what your hours will be! Here’s a great list of Black Friday social media tips for your business.  #BlackFriday

Flossing Day
While I’d love to evoke the late 2000s colloquialism of flossing as slang for bragging, this is actually a perfect opportunity for those social media savants in the dentistry profession to extol the benefits of flossing. #FlossingDay

NOV 29

Small Business Saturday
You may need to wear padding when you go to Wal-Mart for Black Friday but that’s not the case for small businesses. People want to support small businesses on the day after Black Friday so today is a day to own your business’s independent identity, offer sales, and celebrate your place within your local community! Here’s a list of 40 ways to promote your business on Small Business Saturday. #SmallBusinessSaturday

NOV 30

National Computer Safety Day
If you spent time with your parents or in-laws at Thanksgiving then you definitely heard something about how their computer was unsafe and constantly being hacked by nefarious cabals of septuagenarian-hating criminals. This is rarely the case but brands can seize the day here to offer some of their best tips on how to keep your computer safe like this one from those hippies at UC Berkeley. #NationalComputerSafetyDay

Monthly Social Media Observances in December

Holiday Season
The holiday season fundamentally begins right after Thanksgiving so you should have your holiday-themed promotions ready to go in early December. Start sharing discounts, promote some of your most popular items that would work well as gifts, and consider changing the design of your creative to reflect something a bit more festive. At Nuera Marketing, we always make it a point to change the profile and cover photos for our clients so that they’re holiday-themed. These little touches go a long way to generating the kind of brand affinity that businesses are after during the holiday season. #HappyHolidays

Month of Giving
This month was created to encourage people to give back to people who are less fortunate or causes that help those in need. As a brand, you’ll want to share photos/videos of your team giving back to engender community goodwill but be sure that the focal point of your post is encouraging others to contribute as well. It’s great that you’re giving back but your social post should not be a pat on the back, it should be a call to action to others. #MonthOfGiving

National Write a Business Plan Month
As the last month of the year, December represents the last opportunity to truly get a head start on the new year. Writing a business plan is an accomplishment in and of itself so if you provide financial, legal, or B2B services then this month is for you. Use the context this month provides to explain the benefits of your services while also encouraging entrepreneurs to take the leap of writing a business plan. We’ll be using this day as an opportunity to promote the small business services of clients like Riverplace Capital and we’ll make it a point to congratulate those who wrote a business plan while explaining how Riverplace can help them take the next step. #WriteABusinessPlanMonth

National Volunteers Month
National Volunteers Month represents a great opportunity for brands and businesses to highlight both the causes that are important to them as well as the team themselves. Consider organizing a team volunteering day at an organization that’s important to you and be sure to share the moment on your social media feeds. #NationalVolunteerMonth

National Cat Lovers' Month
It’s universally known that social media posts featuring pets are, dare we say it, catnip for every audience. If you have an office cat or anyone on your team is especially enamored of their feline friends then consider sharing photos of them on your social media feeds. Remember, it’s never a bad idea to inject a little frivolity and fun into your feed every now and then.  #NationalCatLoversMonth

December 2025 Social Media Holidays

DEC 01

Cyber Monday
A HUGE day for retailers, Cyber Monday is a day you should have been promoting for weeks before the actual day. Consumers expect massive discounts today so really go for broke by offering significant deals across all of your products. You can also consult this handy guide to Cyber Monday promotions from Shopify. #CyberMonday

DEC 02

Giving Tuesday
This day traditionally falls after Thanksgiving so that people can continue to spread goodwill by giving back to their communities. This represents another opportunity to involve your team with an organization in your community and then share how other people can help on social media. #GivingTuesday

DEC 03

Candle Day
If the mound meeting in Bull Durham is to be believed (and why wouldn’t it be?) then candles always make a great gift. Christmas is right around the corner so candle stores should offer discounts on their finest, most fragrant candles! #CandleDay

DEC 04

International Day of Banks
If you run social media at a bank then today is your day to go full George Bailey to remove any preconceived notions about Mr. Potter-style banking. Share tips, deals, and stories about the people on your team that are on the front lines of your bank! #InternationalDayofBanks

Extraordinary Work Team Recognition Day
The team is the backbone of any business and today is a day to recognize and champion your entire team for some of the amazing things they’ve done throughout the year. This is a great opportunity to celebrate some of the unsung heroes at your business and to express a collaborative spirit that helps make your business thrive! #TeamRecognitionDay

DEC 05

National Blue Jeans Day
Today is the day you dive into the denim-themed posts and promote your best jeans. Your author is partial to the Levis classic 501 skinny jeans which probably stopped fitting like three years ago. Either way, consider offering discounts on your jeans or even just have everyone on your team wear jeans that day and post a photo on social media. Casual Thursdays forever! #NationalBlueJeansDay

Bartender Appreciation Day
People are likely going to REALLY appreciate their bartender after a weekend spent buying gifts that people will inevitably return so if you own a bar, use today as a way to show off your bartender’s personality on social media. It goes without saying that Nuera founding President, Joe Sampson would be apoplectic if you didn’t use the 🍺 emoji because, after all, he IS the self-proclaimed Keeper of The Realm, Lighter of the Flame, and The Once and Future King of Emoji Land (big ups to anyone who read all of these entries and noticed that he gets another name in each one). #BartenderAppreciationDay

DEC 06

National Gazpacho Day
Did I know what gazpacho was before I wrote this? No. Does this make me a little embarrassed? You bet! This admittedly means very little considering I have the palate of a toddler so if you have gazpacho on your menu, consider offering it for free today with an order over a certain amount. You could also consider offering a great gazpacho recipe like this one from Love & Lemons. #NationalGazpachoDay

DEC 07

National Letter Writing Day
Have you ever received correspondence from a particularly happy customer or client? Share it on social media today! #NationalLetterWritingDay

DEC 08

National Brownie Day
People are going to be baking up a storm during the holidays and save for those poor souls who are allergic to chocolate, pretty much everyone loves brownies. Consider offering discounts on the brownies on your menu, having an office brownie bake-off, or sharing a recipe like this one from Baker By Nature. #NationalBrownieDay

Green Monday
You would think that this day would be dedicated to the environment but it’s actually a day to remind people to knock out some of their last-minute Christmas shopping before stores become total madhouses. Businesses can treat this day like another Cyber Monday or Black Friday and they’ll have an advantage because many other businesses won’t even know this day exists. #GreenMonday

DEC 09

Christmas Card Day
Consider using this day to have your creative director design some sort of digital Christmas card that you can use to feature employees and celebrate their accomplishments throughout the year. Even better if the creative director can indulge his inner Ben Bradlee and edit it so you can use it throughout the month and celebrate many employees for the holidays! #ChristmasCardDay

DEC 10

National Lager Day
By this point in the month, your bartender should be feeling pretty good after Bartender Appreciation Day. He’ll feel even better when you offer discounts on lager for this day and watch the customers pour in! #NationalLagerDay

DEC 11

National App Day
If you’re particularly proud of the technology in your app then today is the day to show it off on social media. You can offer discounts, take people behind the scenes of the build, and highlight the most popular features! #NationalAppDay

DEC 12

National Salesperson Day
Members of your sales team are the people most often speaking with clients and customers so they’re instantly associated with your brand. Businesses can feature them on this day with some humanizing content about their personality to let people in the past the pitch. Salespeople also deserve some recognition during what will inevitably be a very busy month! #NationalSalespersonDay

DEC 13

National Cocoa Day
If you own a retail location then consider offering free cocoa to everyone who comes into your store today. Be sure to share that sweet, sweet cocoa on social media though! #NationalCocoaDay

DEC 14

First Day of Hannukah
Celebrate the festival of lights by potentially offering discounts for all eight days of Hannukah! #Hannukah

DEC 15

National Cupcake Day
The baking bonanza continues throughout December with National Cupcake Day. You’d be hard-pressed to find someone who doesn’t love a good cupcake so show off your most aesthetically appealing and delicious cupcakes on social media today! #NationalCupcakeDay

DEC 16

National Chocolate-Covered Anything Day
Another day for the chocaholics! Your social media pages should be awash in delicious chocolate today and consider offering discounts and free samples! #ChocolateCovered

DEC 17

National Device Appreciation Day
This day was started to show appreciation for the devices that make our lives easier. The word “device” can be pretty broad here so if you offer something tangible that can improve people’s lives, you should use today to both talk about it on social media and to share customer testimonials. #NationalDeviceAppreciationDay

DEC 18

Bake Cookies Day
One thing businesses can do today is to have their employees bake cookies, bring them to the office, and then have a competition for the best cookie. It’s a great way to get the team together before the holidays and it will display unification (and deliciousness) when you post about it on social media. Be sure to include recipes like this one for the winning cookie! #BakeCookiesDay

DEC 19

National Hard Candy Day
This is undoubtedly a big day for grandparents as their penchant for distributing hard candies to young people is finally celebrated! If you sell hard candy then consider offering discounts today because these delicious desserts make great stocking stuffers! #HardCandyDay

DEC 20

Games Day
Whether you like your games of the video or board persuasion, this day is for you! Christmas is only five days away and this day offers businesses a great sense of context to offer discounts on any and all kinds of games! #GamesDay

DEC 21

Winter Solstice / First Day of Winter
Seasons change and so should your social media content design. For clients like Ocean State Heating & Air, we use this day to pivot our messaging, strategy, and design to account for winter’s arrival. If you sell anything that functions best in the winter then be sure to acknowledge this day. Example: “The first day of winter is here and we have new winter coats available!” #FirstDayofWinter

DEC 22

National Cookie Exchange Day
Use today to celebrate the culture of your office by posting about a cookie exchange for your team while also wishing everyone happy holidays! #HappyHolidays

DEC 23

Festivus
With every brand and their mother inevitably posting about Christmas this week, you can have a little fun and preempt those posts with something about the Seinfeld holiday called Festivus. Whether it’s “feats of strength” that take place at the workplace or a decorated Festivus Pole (it’s a thing)--your post will definitely stand out! If you don’t know what Festivus is then say “serenity now” and click this link. #Festivus

DEC 24

Christmas Eve
Be sure to let your customers know your hours if you are open today and they want to do a little last-minute shopping. You can also post your Merry Christmas post today to get a head start on everyone else! #ChristmasEve

DEC 25

Christmas
Simple is always best here. Wish people a #MerryChristmas in a short, succinct post that captures the spirit of the day! Be sure to toss in one of these emojis 🎄 because it will make Joe happy and it just makes sense. #MerryChristmas

DEC 26

Kwanzaa
Today marks the first day of Kwanzaa and should be used on social media to celebrate African American families and communities! Here’s a great list of ideas on how to celebrate Kwanzaa on social media from Pony Express. #Kwanzaa

DEC 27

Visit the Zoo Day
What do you do with visiting family when the Christmas merriment has worn off? Visit the zoo, that’s what! Zoos should seize this day and offer significant discounts to increase turnout! #VisitTheZooDay

DEC 28

National Chocolate Candy Day
Assuming people haven’t gone into shock from too much Christmas chocolate then candy and ice cream stores can offer discounts on chocolate candy today! #NationalChocolateCandyDay

DEC 29

Still Need to Do Day
There are inevitably things that people need to do by the end of the year and we would cite examples but we are now in a cold panic thinking about what we will almost certainly forget. Use this opportunity as a reminder to people if there’s something they need to do that’s germane to your business and let them know you can help before it’s too late. #StillNeedToDoDay

DEC 30

National Bacon Day
I assume that there’s a secret bacon conglomerate out there that has done an absolutely phenomenal job branding bacon as the best breakfast food because people cannot get enough of it. There’s an entire culture built around bacon so this is one of those rare opportunities where sharing memes like this would actually be appropriate because it’s such a silly yet zealous concept! #NationalBaconDay

DEC 31

New Year's Eve

Wish everyone an amazing and safe New Year’s Eve, consider doing a recap of the past year, and be sure to share your hours. It’s important to project gratitude to your audience and then end your post with something they can look forward to in 2025! 

That was definitely a long December and hopefully, this coming year will be better than the last. Thanks for reading! #NewYearsEve