Digital Marketing Strategies Blog
Welcome to NuView, where Nuera's digital marketing experts share fresh perspectives, innovative strategies, and insider insights to help your brand thrive in today's dynamic landscape. From social media trends to creative campaigns, we're here to spark ideas, challenge conventions, and guide you through the ever-changing world of digital marketing.
How to Handle Competition in Business
Nuera's president, Joe Sampson, shares a few important do’s and don’ts for how to handle business competition learned through his personal experience.
4th of July Social Media Post Ideas For Your Brand
Independence Day is right around the corner and it’s never too early to begin planning how you’ll celebrate your 4th of July social media posts for your brand!
Standing Out: The Whos, Whys and Whats of Defining Your Company’s Unique Value
Being able to communicate your unique value is a critical first step in formulating messaging, developing a sales strategy, and building a world class brand.
Client Spotlight: Shrimp Shack
Since Spring of 2019, Nuera has been helped redevelop and deploy the entire visual brand for Shrimp Shack--a thriving fast casual seafood chain in Jacksonville.
To Niche or Not to Niche?
Deciding whether you or your business should specialize in a particular area depends on many factors. Read more about whether your business should niche or not.
Make the Logo Bigger: A Crash Course in Brand Focus
Nuera unpacks the age-old design request, “make the logo bigger” by exploring how a balance of narrative and humility can provide focus for a brand.
From the “Express” Lane: Where Marketing Meets Customer Experience
A lighthearted tale about how easily customer experience in something as small as an express lane can fall out of alignment with its company’s own marketing.
How to Develop a Visual Brand Guide
Creative Director Grant Nielsen investigates the value of developing a visual brand system and aims to provide ‘the why’ behind how to design a brand guide.
How to Handle Competition in Business
Nuera's president, Joe Sampson, shares a few important do’s and don’ts for how to handle business competition learned through his personal experience.
Strengthening Your Brand Through Crisis
If COVID-19 turned your business upside down in March, you weren’t alone. Nuera's Joe Sampson explains how you can strengthen your brand through the crisis.
