Our sales process for a new website client often starts with the client planning to update an outdated and/or ineffective website without knowing what they should really expect of the new website design. In an ever-evolving digital world, that’s perfectly normal. Those expectations are not only abundant and shifting, they … Read More
Nu Year, Nu Look, Nu Era
Three years ago today we opened the doors on Nuera Marketing for the first time. Starting any business is hard and starting a marketing agency is, well, no exception. There’s a lot of competition ranging from big, well-established agencies and intentionally smaller, boutique brands to scrappy solo shops willing to … Read More
Client Spotlight: Flask & Cannon
As Nuera’s creative director and lead designer, I’ve definitely seen my share of interesting and unexpected graphics projects, but perhaps none more so than the visual brand that became Flask & Cannon. Established bar-owners Kurt Rogers and Matt Carson knew what they wanted but weren’t sure how to achieve it. … Read More
Client Spotlight: Sidecar
Before we even opened the doors on our Nuera office, we were working with our future neighbors in San Marco. Case in point is one of our very favorite local businesses, (and official company watering hole,) Sidecar. From branding to menu and web design, we’ve quietly been working behind the … Read More
A Winning Website for a Jacksonville Football Tradition
It can be a challenge to build a new website for one of Jacksonville’s largest and most beloved signature events. It’s even more of a challenge to go from research, content planning and copywriting to design, development and launch within a condensed timeline. But our creative team loves a challenge … Read More
7 of the Top Web Trends in 2016
In 2015, the web saw mobile access edge past desktop usage for the first time ever. This has massively impacted the designers of the world, who have rushed to adapt to the quickly shifting landscape. Now we set our sights on developing a mobile-first mentality, as we examine 7 of … Read More
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