One of the secrets to superior social media marketing for brands of all shapes and sizes is finding the right context for your content. Social media “holidays” are a really fun way to join existing conversations about your audience or industry but it can be difficult to find a complete … Read More
December 2024 Social Media Holidays & Observances
‘Tis the season for social media managers for brands and businesses to scramble while compiling a cogent plan for the holiday season. There’s a lot of nuance that goes into posting on social media during the holidays and lucky for you, we wrote a fairly extensive blog about it that … Read More
November 2024 Social Media Holidays & Observances
It’s no secret that November is going to be an extraordinarily important month both online and offline. It promises to be a divisive time on social media and that will only escalate if the rumors prove to be founded in truth. That’s right, if Taylor Swift announces Reputation (Taylor’s Version) … Read More
October 2024 Social Media Holidays & Observances
It’s starting to feel like fall outside as we enter October and while the leaves may be beginning to fall, we’ve stepped up with yet another calendar of social media holidays and observances for brands and businesses. October is about so much more than “spooky season” and the pumpkin spice-ification … Read More
Successfully Launching Your Small Business On Social Media
Launching your small business on social media can feel a lot like playing a game of Oregon Trail. You have the opportunity to explore new frontiers with your marketing and while unexpected challenges will arise along the way, at least you won’t have to worry about a member of your … Read More
4th of July Social Media Post Ideas For Your Brand
The 4th of July is right around the corner and it’s never too early to begin planning how you’ll celebrate the holiday on your brand’s social media pages. Do you think Jefferson and friends waited until July 3rd to start drafting the Declaration of Independence? Heck no! While posting about … Read More
The Evolution of Social Media Content Design
Anyone who has ever designed content for a brand on social media knows how challenging it can be. If we completely ignore the content strategy side of social media management and focus entirely on creative development, we’re still left with a dizzying list of considerations. For my first blog of … Read More
A-Z Guide To Managing Social Media For Brands: Part II
A few years ago we wrote the first A-Z Guide to Managing Social Media For Brands to account for several universal truths that will always be applicable to social media marketing. It was one of our most visited blogs ever and like our friends out in Hollywood, we saw a … Read More
